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NextAxiom Pioneers "SOA Inside"- Next-Generation Middleware on Tap
Exclusive Q&A with Sandy Zylka, Co-Founder & VP of Products and Technology for NextAxiom
Apr. 29, 2008 08:15 AM
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Sandy Zylka: We provide an alternative to middleware for building composite applications and integration solutions. Middleware today is far too complex and naturally results in complex applications… and our industry keeps adding more and more moving parts just to move us an inch further. This is a sign that the current middleware approach has reached its limit. NextAxiom gives you a different kind of platform to build integrated solutions without all of that middleware complexity. When you think of NextAxiom think of “SOA inside” rather than “SOA on top but inflexible concrete inside.” SOAWorld Magazine: How were you able to reduce complexity – What’s the secret sauce?
SOAWorld Magazine: How is the platform delivered? Sandy Zylka: The platform can be installed on-premise, or delivered as a managed service on a service grid. It can also be delivered as an appliance inside the firewall that securely connects the enterprise assets back to the service grid. SOAWorld Magazine: With every new approach come new opportunities, what kind of new opportunities are created with your approach? Sandy Zylka: There are three areas of opportunities: First of all, this platform “rehydrates” Best of breed application vendors whose value proposition is currently lost by the overhead of integration. When they embed NextAxiom, they’ll have brokerless, “inside-out-integration” without requiring data replication or complex middleware. This rehydration of best-of-breed applications is good for enterprise IT, so that we don’t end up with just two Mega application vendors… because that’d be the end of innovation. The second opportunity is for Enterprise IT who can now enable and deliver all those situational composite apps that couldn’t be cost-justified or would take too long to deliver using the existing middleware stack. The third is an area of mega-opportunities and it has to do with the platform being offered as a “Next Generation Middleware on Tap”. This is because the NextAxiom platform was designed from the ground-up to support multi-tenancy and remote development. Now SIs have a platform for solution delivery, reusability, and even recurring revenue. Best of Breed ISVs have a channel to reach more customers. Telecoms, which already specialize in providing managed platform services, can act as a channel and provide this platform as a managed service – and that’s a high-margin business as opposed to just hosting services or ASP. And, finally, enterprise IT is the biggest winner because of the economies of scale.
SOAWorld Magazine: You have been in business for over seven years now. Why have you waited so long to start talking about your platform innovation? Sandy Zylka: It takes time to build “real” stuff and creating hype, marketecture, and pre-mature demand wasn’t an acceptable approach to us. “Tipping points” may be reached overnight but a comprehensive platform is not created and perfected overnight. As for exposure, it’s all about timing. It’s like drafting in a bicycle race; you don’t always want to be the one in the front. One of the indicators we’ve used for the best timing is the mainstream adoption of SOA and that’s when SOA becomes “unfashionable” with the early adopters and first movers in IT. We think SOA is passed what Gartner calls the “Trough of Disillusionment” and headed for what they call the “Slope of Enlightenment.” Climbing that slope requires innovative and real products. We have focused all of our energy on preparing products, for years, to take the first position in that climb. Gartner calls it the “Slope of Enlightenment” we call it the “Moment of Truth.” Now, you’ve gotta pace yourself: we expect the “Moment” to take 3 to 4 years. Good things are always real and real things don’t happen overnight. SOA WORLD LATEST STORIES
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