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SOA World Editorial - Discovering Dr. Dolittle
From the title, you might be thinking that I'm about to start this month's editorial with a reference to talking to animals and somehow tie that into SOA. Instead, what I actually would like to talk about is the pushmi-pullyu (I got the spelling from Wikipedia; I always thought it was 'push-me pull
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What's Next After SOA?
How About What's Next In SOA

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This is the time of year when trend or predication articles start cropping up. Year after year I'm asked if I would be interested in writing about what's to come. You see I have an uncanny ability to pick lottery numbers. Unfortunately my lottery guesses, like most articles that look into the future, aren't right most of the time. So I usually say no, and leave my writing time to topics of here and now.

I was approached about the forward-looking topic, "What's Next after SOA." That one I couldn't turn down. Oh, what an opportunity to write about SOA 2.0 or is it 3.0? Come on, I hear the Web is up to version 4.0. The title "What's Next after SOA" frustrated me. We seem to thrive on moving on before we finish our job. Maybe this is a high- tech/Silicon Valley thing. I think that in the heartland of technology use - like in government and most real companies like banks - getting SOA right is a multi-year, maybe even a multi-decade journey. These are organizations that start with, let's say, 40 years of information technology heritage that can't be thrown out. So what's the point about talking about what's after SOA before we've even conquered effectively implementing SOA. So with a little word change in the title from "after" to "in," I'd like to muse for a minute about "What Next in SOA." Some thoughts on what we must do to get the tremendous benefit SOA can offer our organizations.


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About David Straus
David Straus is senior vice president WW Marketing, Corticon Technologies. He is responsible for Corticon?s global marketing, which includes product management and marketing, field marketing and corporate communications. He joined Corticon with over 20 years of enterprise software solutions experience in product, marketing and sales. David graduated from Indiana University with a BS in business and operations research. For additional information on Corticon Technologies, visit www.corticon.com

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