LOS ANGELES, CA -- (Marketwire) -- 04/30/09 -- Marketwire and Expansion Plus will present "Learn the Secrets of Optimized Press Releases," a May 7 webinar to help communicators learn how to optimize their traditional and social media press releases to increase search engine visibility and more effectively reach traditional media and online influencers. Doug Hay of Expansion Plus will introduce a new SEO toolbar from PressFeed, an Expansion Plus company, and Melinda Van Patter of Marketwire will explain the social media press release in the Web 2.0 environment. The webinar will also provide an overview of optimized press releases, covering such topics as backlinks and the latest search engine tools and techniques.

What: Webinar - "Learn the Secrets of Optimized Press Releases"

When: Thursday, May 7; 10 - 11 a.m. PT / 1:00 - 2:00 p.m. ET

Who: Doug Hay, Expansion Plus, and Melinda Van Patter, Marketwire

Cost: Complimentary

To Register: Click Here

About Marketwire

The only fully integrated North America-based global newswire, Marketwire, Inc. is a full-service partner to IR, PR and MarCom professionals seeking top-tier press release distribution, media management, multimedia and monitoring solutions. Marketwire's customer-centric corporate philosophy focuses on being the best by infusing every aspect of its business with the following core attributes: precision, adaptability, innovation and simplicity.

Marketwire delivers its clients' news to the world's media and financial communities, fulfilling disclosure requirements in North America in compliance with the Securities and Exchange Commission (SEC) and the Toronto Stock Exchange (TSX), and serving as Primary Information Provider (PIP) with the UK's Financial Services Authority (FSA). With a reputation for technology leadership, Marketwire offers innovative products and services -- including Social Media, Search Engine Optimization, Dashboard Mobile Financial, News Dashboard coverage reports, exclusive access to networks such as the Canadian Press Wire Network, Easy IR and Easy PR workflow solutions, and more -- that help communication professionals maximize their effectiveness while ensuring accuracy and best practices. Having merged companies (Market Wire and CCNMatthews) in April 2006, and enjoying a combined history of 25 years of service, Marketwire is now majority-owned by OMERS Capital Partners, the private equity arm of one of Canada's largest pension funds.

Marketwire distributes the majority of press releases issued by publicly traded companies in Canada and serves more than 8,000 clients worldwide through 20 offices on four continents. For more information, visit us at http://www.marketwire.com/.

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