Click here to close now.




















Welcome!

Microservices Expo Authors: Yeshim Deniz, Liz McMillan, Carmen Gonzalez, Samuel Scott, Pat Romanski

Related Topics: SAP HANA Cloud, Microservices Expo, IBM Cloud

SAP HANA Cloud: Article

How to Sell an SOA

SOA is complex – it affects almost every aspect of the enterprise if done to the fullestwith the basic premise of RDBMS

As you can imagine, I spend a lot of time speaking to people about service oriented architecture (and it’s variants for infrastructure and enterprise) and about how best to create a true implementation (or at least, an effective one).  There is a great deal of detail in creating such an artifact – design yes, but also implementation, operational details, governance and a myriad of other tasks that can easily take up a chief architect’s entire day.  These tasks are all vital to the actual creation of the architecture, but for all that they may seem the fundamental first steps in evolving the IT shop, and yet there are even more necessary first steps – selling the concept in the first place.

SOA in many ways reminds me of relational database technology. At it’s first inception, the concept of an RDBMS must have had a hard sell.  Sure it made perfect sense to arrange the data and ensure that the relationships between the data were enforced but what was the business case that enabled the purchase of this new and expensive technology?  You certainly couldn’t say that by introducing a relation database you were going to make the company twenty million dollars a year annually.  So the RDBMS slowly made it’s way into the IT arsenal a little at a time, with justifications added in a variety of ways. 

SOA is even more complex – it affects almost every aspect of the enterprise if done to the fullest, and yet the basic premise is very similar to the RDBMS – it’s a better way to work.  I imagine the discovery of the wheel engendered similar thought – “Duh, why didn’t I think of that, it’s so simple”.   And yet there’s a mountain of legacy code, fifty years worth in some cases, that prevent a simple rip and replace.  Not to mention the cost problem.

But the real challenge in SOA is finding the ROI in IT.  The logical statement that spending twenty million (I’m just picking a big number here, not stating that an SOA conversion should cost that) on conversion will in the future make all IT projects easier to implement, and thus less costly by some factor is in most cases not a sufficient justification.  And the idea of tacking it on to some in flight project usually creates howls from the business owner who somehow is being asked to pay much more than their base project should cost. 

Really, there’s got to be another way.  And there is – making the business a partner.  SOA is something that enables changes to how the IT organization reacts to business requirements and new functionality requests, making them easier to accomplish, and therefore both faster and cheaper.  Building a case with the business that these changes are important, and justify slightly hire costs for the first few projects is helpful.  Finding a large scale transformation project is even better.

In a large scale transformation, many IT systems are going to be touched, re-aligned or replaced.  New data models will come into being, and new services will be needed.  This is not to say that it’s justification for throwing the kitchen sink into the IT budget during a transformation, but a case can easily be made based on the integration needs that are without a doubt going to be part of the program.  Instead of some cost savings in the future, by going with SOA in a transformation, the cost savings can be realized within the program itself.

This isn’t what the IT world wants to hear – there’s a strong push from vendors and platform providers to go SOA – but it is the reality of software systems.  The concept of a system that constantly requires renewal is foreign for some reason to financial folks, even though there are countless examples of the concept in the world.  Software has a lifecycle, and if you don’t feed your investment, it dies.  Nevertheless, in order to move to an SOA environment, we need to recognize the need to involve the business side of the organization in our activities and make a case in a language they understand in order to be successful.

More Stories By Sean Rhody

Sean Rhody is the founding-editor (1999) and editor-in-chief of SOA World Magazine. He is a respected industry expert on SOA and Web Services and a consultant with a leading consulting services company. Most recently, Sean served as the tech chair of SOA World Conference & Expo 2007 East.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


@MicroservicesExpo Stories
ElasticBox, the agile application delivery manager, announced freely available public boxes for the DevOps community. ElasticBox works with enterprises to help them deploy any application to any cloud. Public boxes are curated reference boxes that represent some of the most popular applications and tools for orchestrating deployments at scale. Boxes are an adaptive way to represent reusable infrastructure as components of code. Boxes contain scripts, variables, and metadata to automate proces...
Puppet Labs is pleased to share the findings from our 2015 State of DevOps Survey. We have deepened our understanding of how DevOps enables IT performance and organizational performance, based on responses from more than 20,000 technical professionals we’ve surveyed over the past four years. The 2015 State of DevOps Report reveals high-performing IT organizations deploy 30x more frequently with 200x shorter lead times. They have 60x fewer failures and recover 168x faster
To support developers and operations professionals in their push to implement DevOps principles for their infrastructure environments, ProfitBricks, a provider of cloud infrastructure, is adding support for DevOps tools Ansible and Chef. Ansible is a platform for configuring and managing data center infrastructure that combines multi-node software deployment, ad hoc task execution, and configuration management, and is used by DevOps professionals as they use its playbooks functionality to autom...
Containers are not new, but renewed commitments to performance, flexibility, and agility have propelled them to the top of the agenda today. By working without the need for virtualization and its overhead, containers are seen as the perfect way to deploy apps and services across multiple clouds. Containers can handle anything from file types to operating systems and services, including microservices. What are microservices? Unlike what the name implies, microservices are not necessarily small,...
DevOps has traditionally played important roles in development and IT operations, but the practice is quickly becoming core to other business functions such as customer success, business intelligence, and marketing analytics. Modern marketers today are driven by data and rely on many different analytics tools. They need DevOps engineers in general and server log data specifically to do their jobs well. Here’s why: Server log files contain the only data that is completely full and accurate in th...
All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades. With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo, November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Learn what is going on, contribute to the discussions, and e...
Skeuomorphism usually means retaining existing design cues in something new that doesn’t actually need them. However, the concept of skeuomorphism can be thought of as relating more broadly to applying existing patterns to new technologies that, in fact, cry out for new approaches. In his session at DevOps Summit, Gordon Haff, Senior Cloud Strategy Marketing and Evangelism Manager at Red Hat, discussed why containers should be paired with new architectural practices such as microservices rathe...
It’s been proven time and time again that in tech, diversity drives greater innovation, better team productivity and greater profits and market share. So what can we do in our DevOps teams to embrace diversity and help transform the culture of development and operations into a true “DevOps” team? In her session at DevOps Summit, Stefana Muller, Director, Product Management – Continuous Delivery at CA Technologies, answered that question citing examples, showing how to create opportunities for ...
SYS-CON Events announced today that G2G3 will exhibit at SYS-CON's @DevOpsSummit Silicon Valley, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Based on a collective appreciation for user experience, design, and technology, G2G3 is uniquely qualified and motivated to redefine how organizations and people engage in an increasingly digital world.
Whether you like it or not, DevOps is on track for a remarkable alliance with security. The SEC didn’t approve the merger. And your boss hasn’t heard anything about it. Yet, this unruly triumvirate will soon dominate and deliver DevSecOps faster, cheaper, better, and on an unprecedented scale. In his session at DevOps Summit, Frank Bunger, VP of Customer Success at ScriptRock, will discuss how this cathartic moment will propel the DevOps movement from such stuff as dreams are made on to a prac...
Docker containerization is increasingly being used in production environments. How can these environments best be monitored? Monitoring Docker containers as if they are lightweight virtual machines (i.e., monitoring the host from within the container), with all the common metrics that can be captured from an operating system, is an insufficient approach. Docker containers can’t be treated as lightweight virtual machines; they must be treated as what they are: isolated processes running on hosts....
SYS-CON Events announced today that DataClear Inc. will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. The DataClear ‘BlackBox’ is the only solution that moves your PC, browsing and data out of the United States and away from prying (and spying) eyes. Its solution automatically builds you a clean, on-demand, virus free, new virtual cloud based PC outside of the United States, and wipes it clean...
SYS-CON Events announced today that HPM Networks will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. For 20 years, HPM Networks has been integrating technology solutions that solve complex business challenges. HPM Networks has designed solutions for both SMB and enterprise customers throughout the San Francisco Bay Area.
SYS-CON Events announced today the Containers & Microservices Bootcamp, being held November 3-4, 2015, in conjunction with 17th Cloud Expo, @ThingsExpo, and @DevOpsSummit at the Santa Clara Convention Center in Santa Clara, CA. This is your chance to get started with the latest technology in the industry. Combined with real-world scenarios and use cases, the Containers and Microservices Bootcamp, led by Janakiram MSV, a Microsoft Regional Director, will include presentations as well as hands-on...
Microservice architecture is fast becoming a go-to solution for enterprise applications, but it's not always easy to make the transition from an established, monolithic infrastructure. Lightweight and loosely coupled, building a set of microservices is arguably more difficult than building a monolithic application. However, once established, microservices offer a series of advantages over traditional architectures as deployment times become shorter and iterating becomes easier.
The pricing of tools or licenses for log aggregation can have a significant effect on organizational culture and the collaboration between Dev and Ops teams. Modern tools for log aggregation (of which Logentries is one example) can be hugely enabling for DevOps approaches to building and operating business-critical software systems. However, the pricing of an aggregated logging solution can affect the adoption of modern logging techniques, as well as organizational capabilities and cross-team ...
Puppet Labs has announced the next major update to its flagship product: Puppet Enterprise 2015.2. This release includes new features providing DevOps teams with clarity, simplicity and additional management capabilities, including an all-new user interface, an interactive graph for visualizing infrastructure code, a new unified agent and broader infrastructure support.
SYS-CON Events announced today that Pythian, a global IT services company specializing in helping companies leverage disruptive technologies to optimize revenue-generating systems, has been named “Bronze Sponsor” of SYS-CON's 17th Cloud Expo, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Founded in 1997, Pythian is a global IT services company that helps companies compete by adopting disruptive technologies such as cloud, Big Data, advance...
In today's digital world, change is the one constant. Disruptive innovations like cloud, mobility, social media, and the Internet of Things have reshaped the market and set new standards in customer expectations. To remain competitive, businesses must tap the potential of emerging technologies and markets through the rapid release of new products and services. However, the rigid and siloed structures of traditional IT platforms and processes are slowing them down – resulting in lengthy delivery ...
The web app is agile. The REST API is agile. The testing and planning are agile. But alas, data infrastructures certainly are not. Once an application matures, changing the shape or indexing scheme of data often forces at best a top down planning exercise and at worst includes schema changes that force downtime. The time has come for a new approach that fundamentally advances the agility of distributed data infrastructures. Come learn about a new solution to the problems faced by software organ...