CARSON CITY, NV -- (MARKET WIRE) -- 05/22/08 -- The iDayo Indicator™, the most successful financial service available to the retail or institutional investor, has done it again. iDayo International, Inc., THE Leader in Return on Investment & TIME™, has expanded its product offerings with its new Ruby! Membership -- The iDayo Pick of the Week™ to serve the short-term investor and the momentum trader. The Ruby! Membership -- The iDayo Pick of the Week™ ($150 Quarterly / $500 Annual) membership will use the versatile proprietary technology of the iDayo Indicator™.

CEO Michael Lafferman stated, "We are able to provide this service at a discount to our Platinum! Membership -- the iDayo Indicator™ Annual Subscription, because only one stock each week will be offered and there will be no overlap to the current iDayo Indicator™ subscribers."

Lafferman also stated, "The iDayo Indicator™ is like the movie, 'The Matrix'; every week 120 to 150 choices are revealed internally that can offer any investor the information they seek. Until now, because the iDayo Indicator™ produces volumes of data, the current annual subscription was designed to offer 3 - 5 stock picks almost every week, which represents only 3% of the weekly capabilities of the proprietary technology."

Since the acquisition of the iDayo Indicator™ from iDayo Investor, Inc. 45 days ago, iDayo International, Inc. with strategic efforts from Jeffrey Steinberg, the Founder and Architect of the iDayo Indicator™, has created additional product opportunities using the back-end technology of the iDayo Indicator™.

Chief Scientific Officer Jeffrey Steinberg said, "With iDayo International's new vision for the iDayo Indicator™, the Company is expanding the immense potential of this proprietary technology to provide a wide array of services to different types of investors. It is truly impressive. What a great opportunity for day traders, momentum players and short-term investors who want to benefit from the iDayo Indicator™ technology! This new development allows this type of investor to be in and out of a stock much faster. Every stock selected for the Ruby! Membership -- iDayo Pick of the Week™ subscription will be optionable and will have an iDayo Indicator™ rating of Bullish or better. The Ruby! Membership -- iDayo Pick of the Week™ can only be found on www.iDayoExchange.com."

Steinberg also stated, "With the market volatility continuing in the foreseeable future, we believe that the Ruby! Membership -- iDayo Pick of Week™ will demonstrate consistency that the iDayo Indicator™ has proven time and again for the past 10 years."

CEO Michael Lafferman further stated, "We are incredibly pleased with the new product line. Furthermore, we will be rolling out additional products in the near future which will cater to the long-term income investor and the international investor. The iDayo Indicator™ is the gem that we can project the future with on a macro or micro level because we see and know where the money is moving. I invite the simple to the complex investor in stock, options, or futures of any degree to become a member of the iDayoExchange -- you will gain the edge you seek!"

Please know that all portfolios represented by the name iDayo are authorized only by iDayo International, Inc. and can only be found on the OFFICIAL AND AUTHORIZED website of the iDayo Indicator™ at www.iDayoExchange.com.

If you are interested in learning more about the iDayo Indicator™, please contact us at: 1.877.577.1555 or email us at info@iDayoExchange.com.

About the Company:

iDayo International, Inc. is a Delaware Corporation and is the owner of the iDayo Indicator™. iDayo International, Inc. is a privately held financial services company with corporate offices in Nevada and Independent Sales Offices world-wide. We are a fully integrated financial services brand built upon the information provided by the iDayo Indicator™ Proprietary Technology Platform -- intellectual property that has been acquired from iDayo Investor, Inc. We are a monetization facilitator for unique financial products for the equity investor around the world. We are creating through affiliates, joint ventures, and acquisitions, a niche financial social network based on the World Wide Web that will be... THE Leader in Return on Investment & TIME™. The iDayo Indicator™ stocks appeared in every Forbes issue for 2.5 years! Furthermore, the iDayo Indicator™ has been featured and praised by the world's most known financial news media including but not limited to: CBS Market Watch, Online Investor, Mutual Funds Magazine, Bloomberg Radio and Barron's.

iDayo International, Inc. is not a registered Investment Advisor or Broker/Dealer, and does not provide investment advice or recommendations. Subscribers to the iDayo Indicator™ are advised that the information, opinions, and analysis included in our web site or in any communication are based in good faith on sources believed to be reliable, but no representation or warranty, expressed or implied, is made as to their accuracy, completeness, or correctness. Past performance is not necessarily indicative of the future performance of stocks posted. None of these postings, nor the iDayo Indicator™ rating, nor any other information provided on our web site or through any other communication constitutes a recommendation to buy or sell stocks or any other investment. Investing involves the risk of loss and readers are urged to consult with their own independent financial advisors with respect to any investment.

Media Contact / Public Relations:
Veritas Holdings, LLC
310.876.5323
VH@idayoexchange.com

Corporate Contact:
Michael Lafferman
CEO
775.782.4258
mlafferman@idayoexchange.com

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