|By Lori MacVittie||
|August 11, 2014 09:00 AM EDT||
In the five seconds it takes you to read this, 60% of your visitors just abandoned your site. Another 20% were gone before you even hit the first comma, and 30% of all them are purchasing from one of your competitors. That's what Limelight Networks "State of the User Experience" says, which pretty much falls in line with every other survey of consumers. They are, on the whole, impatient and unwilling to suffer poor performance when there is a veritable cornucopia of choices available out there on the Internet.
In an application world, apps equal opportunity. But that opportunity is the double-edge sword of Damocles, just as able to offer opportunity to your competitors as it is you.
Application performance has always been critical. So critical, in fact, that entire markets have cropped up with solutions to address the application and network problems that cause poor performance.
Ironically, many of them today may contribute as much to the problem as they do resolve it.
Most web performance optimization (WPO) or front-end optimization (FEO) solutions are pain point products. That means that when a pain point - like web application performance - becomes problematic enough for the business to notice, a solution is quickly acquired and deployed.
And thus begins the conga line of products designed to improve application delivery.
Each addition to the line introduces delay between the consumer and the application. Not because the products are slow or perform poorly, but because there are absolute minimums in terms of the time it takes to open and close TCP sockets and transmit packets over a wire. You can't eliminate it unless you eliminate the solution.
Such an architecture might not be problematic if it was just one or two services, but enterprises typically end up with a significant number line of devices in the critical data path between the consumer and the application.
Figure 1: Traditional conga-line deployment of application services
Each of these incurs a certain amount of latency necessarily due to network and protocol requirements and contributes to the responsiveness (or lack thereof) of applications. It's a network and protocol tax on each and every service that can't be avoided in this architectural model.
This is where a service platform can help. In addition to its strategic advantages, the platform approach to delivering application services through F5 Synthesis has positive performance implications, as well. When one platform can support the services you need to improve performance and enhance security, you can eliminate all the latency incurred by deploying those same services on multiple, disparate systems.
Figure 2: Modern, platform deployment of application services.
By building application services atop a common, high performance service platform, F5 can deliver a broad set of application services without incurring the network and connection taxes required. This eliminates many microseconds (or more, depending on the network topology and conditions) from the consumer response time, meaning applications are delivered faster and consumers don't ditch you for someone else.
A platform approach to application services has many advantages. Eliminating the network and protocol taxes required by traditional service deployment models is one them.
F5 Synthesis High Performance Service Fabric is built atop such a platform, and with the broadest set of application services available on a single platform, you can turn your application service infrastructure into a competitive advantage.
For more information on F5 Synthesis:
"We've just seen a huge influx of new partners coming into our ecosystem, and partners building unique offerings on top of our API set," explained Seth Bostock, Chief Executive Officer at IndependenceIT, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
Aug. 3, 2015 11:00 PM EDT Reads: 695
SYS-CON Events announced today that HPM Networks will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. For 20 years, HPM Networks has been integrating technology solutions that solve complex business challenges. HPM Networks has designed solutions for both SMB and enterprise customers throughout the San Francisco Bay Area.
Aug. 3, 2015 06:45 PM EDT Reads: 538
Container technology is sending shock waves through the world of cloud computing. Heralded as the 'next big thing,' containers provide software owners a consistent way to package their software and dependencies while infrastructure operators benefit from a standard way to deploy and run them. Containers present new challenges for tracking usage due to their dynamic nature. They can also be deployed to bare metal, virtual machines and various cloud platforms. How do software owners track the usag...
Aug. 3, 2015 04:00 PM EDT Reads: 282
The Software Defined Data Center (SDDC), which enables organizations to seamlessly run in a hybrid cloud model (public + private cloud), is here to stay. IDC estimates that the software-defined networking market will be valued at $3.7 billion by 2016. Security is a key component and benefit of the SDDC, and offers an opportunity to build security 'from the ground up' and weave it into the environment from day one. In his session at 16th Cloud Expo, Reuven Harrison, CTO and Co-Founder of Tufin,...
Aug. 3, 2015 03:00 PM EDT Reads: 564
One of the ways to increase scalability of services – and applications – is to go “stateless.” The reasons for this are many, but in general by eliminating the mapping between a single client and a single app or service instance you eliminate the need for resources to manage state in the app (overhead) and improve the distributability (I can make up words if I want) of requests across a pool of instances. The latter occurs because sessions don’t need to hang out and consume resources that could ...
Aug. 3, 2015 03:00 PM EDT Reads: 277
Alibaba, the world’s largest ecommerce provider, has pumped over a $1 billion into its subsidiary, Aliya, a cloud services provider. This is perhaps one of the biggest moments in the global Cloud Wars that signals the entry of China into the main arena. Here is why this matters. The cloud industry worldwide is being propelled into fast growth by tremendous demand for cloud computing services. Cloud, which is highly scalable and offers low investment and high computational capabilities to end us...
Aug. 3, 2015 10:15 AM EDT Reads: 213
You often hear the two titles of "DevOps" and "Immutable Infrastructure" used independently. In his session at DevOps Summit, John Willis, Technical Evangelist for Docker, covered the union between the two topics and why this is important. He provided an overview of Immutable Infrastructure then showed how an Immutable Continuous Delivery pipeline can be applied as a best practice for "DevOps." He ended the session with some interesting case study examples.
Aug. 3, 2015 09:45 AM EDT Reads: 297
Take the Long View with Digital Transformation By @IoT2040 | @ThingsExpo #IoT #M2M #API #Microservices #InternetOfThings
Digital Transformation is the ultimate goal of cloud computing and related initiatives. The phrase is certainly not a precise one, and as subject to hand-waving and distortion as any high-falutin' terminology in the world of information technology. Yet it is an excellent choice of words to describe what enterprise IT—and by extension, organizations in general—should be working to achieve. Digital Transformation means: handling all the data types being found and created in the organizat...
Aug. 2, 2015 06:00 PM EDT Reads: 1,142
Aug. 2, 2015 02:00 PM EDT Reads: 331
Approved this February by the Internet Engineering Task Force (IETF), HTTP/2 is the first major update to HTTP since 1999, when HTTP/1.1 was standardized. Designed with performance in mind, one of the biggest goals of HTTP/2 implementation is to decrease latency while maintaining a high-level compatibility with HTTP/1.1. Though not all testing activities will be impacted by the new protocol, it's important for testers to be aware of any changes moving forward.
Aug. 2, 2015 09:45 AM EDT Reads: 209
This week, I joined SOASTA as Senior Vice President of Performance Analytics. Given my background in cloud computing and distributed systems operations — you may have read my blogs on CNET or GigaOm — this may surprise you, but I want to explain why this is the perfect time to take on this opportunity with this team. In fact, that’s probably the best way to break this down. To explain why I’d leave the world of infrastructure and code for the world of data and analytics, let’s explore the timing...
Aug. 1, 2015 07:45 PM EDT Reads: 427
[slides] Storage for Docker Containers By @OnModulus | @DevOpsSummit #DevOps #Docker #Containers #Microservices
Learn how to solve the problem of keeping files in sync between multiple Docker containers. In his session at 16th Cloud Expo, Aaron Brongersma, Senior Infrastructure Engineer at Modulus, discussed using rsync, GlusterFS, EBS and Bit Torrent Sync. He broke down the tools that are needed to help create a seamless user experience. In the end, can we have an environment where we can easily move Docker containers, servers, and volumes without impacting our applications? He shared his results so yo...
Jul. 31, 2015 11:45 PM EDT Reads: 806
Modern DevOps Tool Kit By @Logentries and @NewRelic | @DevOpsSummit #DevOps #Containers #Microservices
Auto-scaling environments, micro-service architectures and globally-distributed teams are just three common examples of why organizations today need automation and interoperability more than ever. But is interoperability something we simply start doing, or does it require a reexamination of our processes? And can we really improve our processes without first making interoperability a requirement for how we choose our tools?
Jul. 31, 2015 11:15 PM EDT Reads: 435
Cloud Migration Management (CMM) refers to the best practices for planning and managing migration of IT systems from a legacy platform to a Cloud Provider through a combination professional services consulting and software tools. A Cloud migration project can be a relatively simple exercise, where applications are migrated ‘as is’, to gain benefits such as elastic capacity and utility pricing, but without making any changes to the application architecture, software development methods or busine...
Jul. 31, 2015 10:00 PM EDT Reads: 1,361
The Internet of Things. Cloud. Big Data. Real-Time Analytics. To those who do not quite understand what these phrases mean (and let’s be honest, that’s likely to be a large portion of the world), words like “IoT” and “Big Data” are just buzzwords. The truth is, the Internet of Things encompasses much more than jargon and predictions of connected devices. According to Parker Trewin, Senior Director of Content and Communications of Aria Systems, “IoT is big news because it ups the ante: Reach out ...
Jul. 31, 2015 07:00 AM EDT Reads: 425
Where the Network Got Invited to the Party By @LMacVittie | @DevOpsSummit #DevOps #Docker #Containers #Microservices
At DevOps Summit NY there’s been a whole lot of talk about not just DevOps, but containers, IoT, and microservices. Sessions focused not just on the cultural shift needed to grow at scale with a DevOps approach, but also made sure to include the network ”plumbing” needed to ensure success as applications decompose into the microservice architectures enabling rapid growth and support for the Internet of (Every)Things.
Jul. 30, 2015 08:15 PM EDT Reads: 1,782
Designing the IT Architecture of the Future with Adrian Cockcroft | @DevOpsSummit #DevOps #Docker #Containers #Microservices
Our guest on the podcast this week is Adrian Cockcroft, Technology Fellow at Battery Ventures. We discuss what makes Docker and Netflix highly successful, especially through their use of well-designed IT architecture and DevOps.
Jul. 30, 2015 08:00 PM EDT Reads: 803
[slides] A New Architecture for the Internet of Things By @JKirklan | @ThingsExpo @RedHatNews #IoT #M2M #InternetOfThings
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at @ThingsExpo, James Kirkland, Red Hat's Chief Arch...
Jul. 30, 2015 07:30 PM EDT Reads: 1,431
[slides] Workloads and Public Cloud at @CloudExpo By @utollwi | @ProfitBricksUSA #DevOps #Containers #Microservices
Public Cloud IaaS started its life in the developer and startup communities and has grown rapidly to a $20B+ industry, but it still pales in comparison to how much is spent worldwide on IT: $3.6 trillion. In fact, there are 8.6 million data centers worldwide, the reality is many small and medium sized business have server closets and colocation footprints filled with servers and storage gear. While on-premise environment virtualization may have peaked at 75%, the Public Cloud has lagged in adop...
Jul. 30, 2015 04:00 PM EDT Reads: 2,249
MuleSoft has announced the findings of its 2015 Connectivity Benchmark Report on the adoption and business impact of APIs. The findings suggest traditional businesses are quickly evolving into "composable enterprises" built out of hundreds of connected software services, applications and devices. Most are embracing the Internet of Things (IoT) and microservices technologies like Docker. A majority are integrating wearables, like smart watches, and more than half plan to generate revenue with ...
Jul. 30, 2015 02:30 PM EDT Reads: 153