Welcome!

Microservices Expo Authors: Pat Romanski, Elizabeth White, Liz McMillan, Yeshim Deniz, Zakia Bouachraoui

News Feed Item

BYNDL and USA Technologies Form Alliance to Provide New, Feature-Rich Mobile Services

BYNDL Inc., an innovator of hardware and VMS-agnostic mobile marketing, payment and support services, has signed a strategic alliance with USA Technologies, (NASDAQ:USAT), a leader of wireless, cashless payment, telemetry and consumer engagement services for self-serve retail industries, that provides for the two companies to work together to incorporate BYNDL mobile marketing and payment services to USAT’s 6,000 plus customer base.

USA Technologies’ ePort Connect® is the company's flagship service platform. ePort Connect is a PCI-compliant, end-to-end suite of cashless payment and telemetry services specially tailored to fit the needs of small ticket, self-service retailing industries. USA Technologies has over 240,000 connections to its ePort Connect service.

“USA Technologies has been a leader in enabling mobile technology for unattended retail. We are delighted to work with USAT to provide a combined set of capabilities that we believe will drive innovative new services in unattended retail, creating value for our operators and their consumers,” said Lori Salow Marshall, founder and CEO of BYNDL.

BYNDL expands the opportunities for consumer engagement with vending machines using mobile devices. In addition to accepting cashless payments, the BYNDL system targets demand creation through loyalty programs, coupons and gamification. It also provides new benefits for operators such as collected consumer preference and purchase data, and a system to provide customer support at the machine utilizing mobile.

Under the terms of the strategic alliance, the two companies will work together to offer USA Technologies’ ePort Connect customers additional BYNDL mobile solutions. Examples of additional services proposed include:

  • Family Accounts – allowing family members to fund and manage several accounts from the same set of profile data and funding sources.
  • Hyper-Local Offers – coupons and offers delivered to consumers who opt-in based on the location of their regular vending activity.
  • Gamification – demand generation through location-based offers delivered via relevant games and mobile apps.

All of these proposed solutions would leverage mobile payment capabilities such as QR codes, NFC, text messaging transactions services, as well as USAT’s eBeacon™ BLE technology.

“The self-service retail industry understands that consumers will increasingly demand a mobile solution that goes beyond payments,” said Stephen P. Herbert, chairman and CEO of USA Technologies. “Partnering with BYNDL provides USA Technologies with another innovative resource as part of our overall mobile payment initiatives that include bringing cutting-edge, consumer engagement services to the self-serve retail market.”

Brands, operators and digital marketing firms interested in working with BYNDL and USA Technologies can learn more by registering at http://www.byndl.com/about-byndl/usat-list/.

About USA Technologies:

USA Technologies is a leader of wireless, cashless payment and M2M telemetry solutions for small-ticket, self-serve retailing industries. ePort Connect® is the company's flagship service platform, a PCI-compliant, end-to-end suite of cashless payment and telemetry services specially tailored to fit the needs of small ticket, self-service retailing industries. USA Technologies also provides a broad line of cashless acceptance technologies including its NFC-ready ePort® G-series, ePort Mobile™ for customers on the go, and QuickConnect, an API Web service for developers. USA Technologies has been granted 87 patents and has agreements with Verizon, Visa, Elavon and customers such as Compass, Crane, AMI Entertainment and others. Visit the website at www.usatech.com.

About BYNDL:

BYNDL Inc. is a Seattle-based innovator of hardware-and VMS-agnostic mobile marketing, payment and support services for unattended retail. The BYNDL smartphone app, and apps that are powered by BYNDL, provide operators with new revenue streams and new ways to engage consumers at the machine. The BYNDL service also enables operators and location managers to provide real-time consumer support via the BYNDL mobile app. BYNDL is working with multiple hardware partners, including Sprout Retail’s MDBlu device (http://www.mdblu.com) and USAT’s ePort technologies, enabling operators to have a single mobile app to support all of their vending technology and payment partners. Visit the website at www.byndl.com.

Forward-looking Statements:

"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: All statements other than statements of historical fact included in this release, including without limitation, the business strategy and the plans and objectives of USAT's management for future operations, are forward-looking statements. When used in this release, words such as "anticipate", "believe", "estimate", "expect", "intend", and similar expressions, as they relate to USAT or its management, identify forward-looking statements. Such forward-looking statements are based on the beliefs of USAT's management, as well as assumptions made by and information currently available to USAT's management. Actual results could differ materially from those contemplated by the forward-looking statements as a result of certain factors, including but not limited to, business, financial market and economic conditions; USAT's ability to accurately predict future market conditions, consumer behavior and levels of usage of mobile solutions; the ability of the BYNDL system to create additional demand for USAT’s products and services; whether the alliance with BYNDL Inc. will result in new mobile services; and whether, and extent to which, any new mobile services provided as a result of USAT’s alliance with BYNDL Inc. will be commercially successful. Readers are cautioned not to place undue reliance on these forward-looking statements. Any forward-looking statement made by us in this release speaks only as of the date of this release. Unless required by law, USAT does not undertake to release publicly any revisions to these forward-looking statements to reflect future events or circumstances or to reflect the occurrence of unanticipated events.

G-USAT

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Microservices Articles
Lori MacVittie is a subject matter expert on emerging technology responsible for outbound evangelism across F5's entire product suite. MacVittie has extensive development and technical architecture experience in both high-tech and enterprise organizations, in addition to network and systems administration expertise. Prior to joining F5, MacVittie was an award-winning technology editor at Network Computing Magazine where she evaluated and tested application-focused technologies including app secu...
Using new techniques of information modeling, indexing, and processing, new cloud-based systems can support cloud-based workloads previously not possible for high-throughput insurance, banking, and case-based applications. In his session at 18th Cloud Expo, John Newton, CTO, Founder and Chairman of Alfresco, described how to scale cloud-based content management repositories to store, manage, and retrieve billions of documents and related information with fast and linear scalability. He addresse...
Adding public cloud resources to an existing application can be a daunting process. The tools that you currently use to manage the software and hardware outside the cloud aren’t always the best tools to efficiently grow into the cloud. All of the major configuration management tools have cloud orchestration plugins that can be leveraged, but there are also cloud-native tools that can dramatically improve the efficiency of managing your application lifecycle. In his session at 18th Cloud Expo, ...
The now mainstream platform changes stemming from the first Internet boom brought many changes but didn’t really change the basic relationship between servers and the applications running on them. In fact, that was sort of the point. In his session at 18th Cloud Expo, Gordon Haff, senior cloud strategy marketing and evangelism manager at Red Hat, will discuss how today’s workloads require a new model and a new platform for development and execution. The platform must handle a wide range of rec...
Containers and Kubernetes allow for code portability across on-premise VMs, bare metal, or multiple cloud provider environments. Yet, despite this portability promise, developers may include configuration and application definitions that constrain or even eliminate application portability. In this session we'll describe best practices for "configuration as code" in a Kubernetes environment. We will demonstrate how a properly constructed containerized app can be deployed to both Amazon and Azure ...
SYS-CON Events announced today that DatacenterDynamics has been named “Media Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY. DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Discussions of cloud computing have evolved in recent years from a focus on specific types of cloud, to a world of hybrid cloud, and to a world dominated by the APIs that make today's multi-cloud environments and hybrid clouds possible. In this Power Panel at 17th Cloud Expo, moderated by Conference Chair Roger Strukhoff, panelists addressed the importance of customers being able to use the specific technologies they need, through environments and ecosystems that expose their APIs to make true ...
In his keynote at 19th Cloud Expo, Sheng Liang, co-founder and CEO of Rancher Labs, discussed the technological advances and new business opportunities created by the rapid adoption of containers. With the success of Amazon Web Services (AWS) and various open source technologies used to build private clouds, cloud computing has become an essential component of IT strategy. However, users continue to face challenges in implementing clouds, as older technologies evolve and newer ones like Docker c...
CloudEXPO New York 2018, colocated with DXWorldEXPO New York 2018 will be held November 11-13, 2018, in New York City and will bring together Cloud Computing, FinTech and Blockchain, Digital Transformation, Big Data, Internet of Things, DevOps, AI, Machine Learning and WebRTC to one location.
DevOpsSummit New York 2018, colocated with CloudEXPO | DXWorldEXPO New York 2018 will be held November 11-13, 2018, in New York City. Digital Transformation (DX) is a major focus with the introduction of DXWorldEXPO within the program. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term.