|By Tim Hinds||
|April 21, 2014 09:25 AM EDT||
Poorly performing websites, like Twitter's recent fiasco with Ellen's selfie, are a constant source of irritation for users. At first you think it's your computer, or maybe someone on your block is downloading the entire "Game of Thrones" series. But, when nothing changes after refreshing the page once or twice, you give up, mutter under your breath, and move on.
Whatever the reason for a website crashing or slowing down, it's bad for business and for your online reputation. According to a survey conducted by Consumer Affairs, a dissatisfied customer will tell between 9-15 people about their experience. And, if your website can't load fast enough (in 400 milliseconds), then most of your customers will search for another website.
Understanding how your website performs under pressure is extremely important for any company. But, it can be daunting trying to figure out what website performance indicators you should monitor.
We have compiled a list of the top seven website performance indicators we believe to be important. Make sure to track each of these to guarantee a great customer experience.
Top Seven Website Performance Indicators
Monitoring the availability of your website is without a doubt the single most important part of website monitoring. Ideally, you should constantly check the uptime of your key pages from different locations around the world. Measure how many minutes your site is down over a period of two weeks or a month, and then express that as a percentage.
2. Initial Page Speed
Consumers' behavior and tolerance thresholds have changed. Now, people who browse a website expect it to load in a blink of an eye. If it doesn't load quickly, they will leave and turn to a competitor's site. You can check your website's speed using Ping requests (measuring the time it takes from your location until the website starts loading) and loading time measurements, for example, measuring the time it takes to download the source code of a web page. Note that this measurement reflects the time it takes for the raw page to load, but that isn't the complete user experience. For that, you must measure...
3. Full Page Load Time including images, videos, etc.
This performance indicator is usually called End User Experience testing. It's the amount of time it takes for all the images, videos, dynamically-loaded (AJAX) content, and everything else seen by the user to pop up on the their screen. This is different than the time it takes for the raw file to download to the device it's going to display on (as indicated above).
Both full page load time and page speed are important to measure because you can employ different strategies to optimize for both of them. Images, videos, and other static content can be cached on separate, dedicated systems or content delivery networks (CDNs), while dynamic content might need dedicated servers and fast databases. Knowing how your website behaves as it scales will help you put the right infrastructure in place.
4. Geographic Performance
If you are a globally active company or if you have consumers from different parts of the world, understanding your geographical performance - which is your website's speed and availability in different locations - is extremely important. Your ultimate goal is to make sure your website is easily accessible to all visitors regardless of their location to give them an excellent customer experience.
Many companies ignore this factor, only testing performance in familiar geographies. At a minimum, use your website analytics as a guide to put testing in place that shadows the locations from which your visitors are accessing your site.
5. Website Load Tolerance
Do you know how many visitors it takes to considerably slow down your website? It's an important indicator to understand because if you are running aggressive marketing campaigns or are picked up by the press you might be in a situation where your website is flooded with visitors in a matter of minutes.
Regularly run stress tests and compare the results to your visitor numbers at peak times. Once you understand how much load your website can handle then you can adjust your infrastructure to meet the demand. Look for those "tipping points" so you won't be caught by surprised when traffic spikes.
6. Web Server CPU Load
CPU usage is a common culprit in website failures. Too much processing bogs down absolutely everything on the server without much indication as to where the problem lies. You can prevent web server failures by monitoring CPU usage regularly. If you cannot install monitoring software on your web servers due to hosting arrangements or other constraints, consider running a script that publishes the values from available disk space and CPU load to a very simple html page.
7. Website Database Performance
Your database can be one of the most problematic parts of your website. A poorly optimized query, for example, can be the difference between a zippy site and an unusable one. It's important to monitor your database logs closely. Create alerts if the results contain certain error messages, or deliver results outside of expected norms. Use the built-in capabilities of the database to see which queries are taking the most time, and identify ways to optimize those through indices and other techniques. Most importantly, monitor the overall performance of the database to make sure it's not a bottleneck.
No Downtime = Happy Customers
If you can monitor all seven of these metrics, you should have a good idea of how your website performs and what needs to change when it doesn't perform well. Minimizing website downtime will keep your customers happy. If you have any questions on these metrics or load testing let me know.
SYS-CON Events announced today that Akana, formerly SOA Software, has been named “Bronze Sponsor” of SYS-CON's 16th International Cloud Expo® New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. Akana’s comprehensive suite of API Management, API Security, Integrated SOA Governance, and Cloud Integration solutions helps businesses accelerate digital transformation by securely extending their reach across multiple channels – mobile, cloud and Internet of Thi...
Apr. 21, 2015 05:00 AM EDT Reads: 1,883
Chef and Canonical announced a partnership to integrate and distribute Chef with Ubuntu. Canonical is integrating the Chef automation platform with Canonical's Machine-As-A-Service (MAAS), enabling users to automate the provisioning, configuration and deployment of bare metal compute resources in the data center. Canonical is packaging Chef 12 server in upcoming distributions of its Ubuntu open source operating system and will provide commercial support for Chef within its user base.
Apr. 21, 2015 04:45 AM EDT Reads: 1,766
SYS-CON Events announced today that StorPool Storage will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. StorPool is distributed storage software that allows service providers, enterprises and other cloud builders to run data storage on standard x86 servers, instead of using expensive and inefficient storage arrays (SAN).
Apr. 21, 2015 04:00 AM EDT Reads: 2,062
SYS-CON Events announced today that kintone has been named “Bronze Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY, and the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. kintone promotes cloud-based workgroup productivity, transparency and profitability with a seamless collaboration space, build your own business applic...
Apr. 21, 2015 03:00 AM EDT Reads: 1,569
Modern Systems announced completion of a successful project with its new Rapid Program Modernization (eavRPMa"c) software. The eavRPMa"c technology architecturally transforms legacy applications, enabling faster feature development and reducing time-to-market for critical software updates. Working with Modern Systems, the University of California at Santa Barbara (UCSB) leveraged eavRPMa"c to transform its Student Information System from Software AG's Natural syntax to a modern application lev...
Apr. 21, 2015 02:45 AM EDT Reads: 1,561
SYS-CON Events announced today that Site24x7, the cloud infrastructure monitoring service, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Site24x7 is a cloud infrastructure monitoring service that helps monitor the uptime and performance of websites, online applications, servers, mobile websites and custom APIs. The monitoring is done from 50+ locations across the world and from various wireless carr...
Apr. 21, 2015 02:30 AM EDT Reads: 1,922
DevOps tasked with driving success in the cloud need a solution to efficiently leverage multiple clouds while avoiding cloud lock-in. Flexiant today announces the commercial availability of Flexiant Concerto. With Flexiant Concerto, DevOps have cloud freedom to automate the build, deployment and operations of applications consistently across multiple clouds. Concerto is available through four disruptive pricing models aimed to deliver multi-cloud at a price point everyone can afford.
Apr. 21, 2015 02:30 AM EDT Reads: 1,367
SYS-CON Events announced today that B2Cloud, a provider of enterprise resource planning software, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. B2cloud develops the software you need. They have the ideal tools to help you work with your clients. B2Cloud’s main solutions include AGIS – ERP, CLOHC, AGIS – Invoice, and IZUM
Apr. 21, 2015 02:00 AM EDT Reads: 3,325
SYS-CON Events announced today that Tufin, the market-leading provider of Security Policy Orchestration Solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. As the market leader of Security Policy Orchestration, Tufin automates and accelerates network configuration changes while maintaining security and compliance. Tufin's award-winning Orchestration Suite™ gives IT organizations the power and a...
Apr. 21, 2015 01:45 AM EDT Reads: 3,439
SYS-CON Events announced today that Cloudian, Inc., the leading provider of hybrid cloud storage solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Cloudian, Inc., is a Foster City, California - based software company specializing in cloud storage software. The main product is Cloudian, an Amazon S3-compliant cloud object storage platform, the bedrock of cloud computing systems, that enables c...
Apr. 21, 2015 01:00 AM EDT Reads: 2,523
In 2015, 4.9 billion connected "things" will be in use. By 2020, Gartner forecasts this amount to be 25 billion, a 410 percent increase in just five years. How will businesses handle this rapid growth of data? Hadoop will continue to improve its technology to meet business demands, by enabling businesses to access/analyze data in real time, when and where they need it. Cloudera's Chief Technologist, Eli Collins, will discuss how Big Data is keeping up with today's data demands and how in t...
Apr. 20, 2015 10:45 PM EDT Reads: 996
The 5th International DevOps Summit, co-located with 17th International Cloud Expo – being held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA – announces that its Call for Papers is open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the...
Apr. 20, 2015 07:00 PM EDT Reads: 2,099
While DevOps most critically and famously fosters collaboration, communication, and integration through cultural change, culture is more of an output than an input. In order to actively drive cultural evolution, organizations must make substantial organizational and process changes, and adopt new technologies, to encourage a DevOps culture. Moderated by Andi Mann, panelists will discuss how to balance these three pillars of DevOps, where to focus attention (and resources), where organizations m...
Apr. 20, 2015 05:00 PM EDT Reads: 1,831
ProfitBricks has launched its new DevOps Central and REST API, along with support for three multi-cloud libraries and a Python SDK. This, combined with its already existing SOAP API and its new RESTful API, moves ProfitBricks into a position to better serve the DevOps community and provide the ability to automate cloud infrastructure in a multi-cloud world. Following this momentum, ProfitBricks has also introduced several libraries that enable developers to use their favorite language to code ...
Apr. 20, 2015 03:00 PM EDT Reads: 1,458
Change becomes the central principle of today’s enterprises, and thus business agility becomes the most important characteristic our organizations must exhibit. Agile Architecture lays out a best practice approach for achieving this agility – and thus drives and coordinates the other revolutions, as both digital and DevOps are about being able to deal with change better as well.
Apr. 20, 2015 02:45 PM EDT Reads: 1,454
Dave will share his insights on how Internet of Things for Enterprises are transforming and making more productive and efficient operations and maintenance (O&M) procedures in the cleantech industry and beyond. Speaker Bio: Dave Landa is chief operating officer of Cybozu Corp (kintone US). Based in the San Francisco Bay Area, Dave has been on the forefront of the Cloud revolution driving strategic business development on the executive teams of multiple leading Software as a Services (SaaS) ap...
Apr. 20, 2015 02:00 PM EDT Reads: 1,159
SYS-CON Events announced today that Vicom Computer Services, Inc., a provider of technology and service solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. They are located at booth #427. Vicom Computer Services, Inc. is a progressive leader in the technology industry for over 30 years. Headquartered in the NY Metropolitan area. Vicom provides products and services based on today’s requirements...
Apr. 20, 2015 02:00 PM EDT Reads: 1,487
How do you securely enable access to your applications in AWS without exposing any attack surfaces? The answer is usually very complicated because application environments morph over time in response to growing requirements from your employee base, your partners and your customers. In his session at 16th Cloud Expo, Haseeb Budhani, CEO and Co-founder of Soha, will share five common approaches that DevOps teams follow to secure access to applications deployed in AWS, Azure, etc., and the frict...
Apr. 20, 2015 01:30 PM EDT Reads: 1,504
Today, the demand for new applications is growing at an unprecedented rate throughout lines of business and across industries. Customer expectations for mobile and e-commerce capabilities are transforming software development speed and quality into a competitive differentiator for even the most unlikely businesses. For existing software development shops, the proliferation of platforms, increasing need for total global uptime, and accelerating pace of industry disruption by fast-paced startups h...
Apr. 20, 2015 01:00 PM EDT Reads: 1,395
Thought experiment: let’s say your app gets a message from somewhere, perhaps from another app, but you don’t know from where. The message contains the number 47 but no other information. What should your app do with the message? The answer: nothing. There’s no way for your app to make any sense out of a single datum with no context, no additional information or metadata about the datum itself. Now, let’s scale up this thought experiment to a data lake. There are a few common definitions o...
Apr. 20, 2015 12:00 PM EDT Reads: 4,735