|By Michael Bushong||
|April 7, 2014 04:00 PM EDT||
In any space, there is a very small vocal minority. Most people lack the time, interest, or even confidence to say what they think in public. So we are left with a vocal few who drive the conversation. In networking, the vocal minority consists mainly of the vanguards for change. For these people, the network is more than just some connective tissue inside a nebulous infrastructure. It is their life. They live and breathe it. Accordingly, they have strong opinions about how things work and, more importantly, how they ought to work.
But what is happening now is that we are at some risk of the luminaries creating an impassable distance between their vision and the on-the-ground reality in many IT shops today.
Most people nod their heads when there is talk about programmability, APIs, and massive automation frameworks. But head-nodding should not be mistaken for agreement and support. It simply shows an understanding of the argument. It can mean anything from “Oh my god! Let’s start right now. Where do I sign the PO?” to “Your logic is sound. You are really smart. Where did I put my Cat6k?”
When you look at the large, web-scale properties, the need for customization and the desire for a DIY environment is huge. These guys simply cannot operate in an environment that is as costly or difficult to manage as what most companies have today. This is why companies like Google have embraced SDN and white box switching from the outset. They stand up in front of conference crowds and talk about what they have done.
And everyone nods their heads.
But let’s be clear: not everyone is Google. Even if their needs were the same, they aren’t printing enough money to make hiring a whole new team feasible. They live in a different reality.
The truth is that there is no inherent nobility in what we build. Whether your environment is massive and complex, or small and simple, all any of us is really trying to do is support our business. If our business requires that we build something sophisticated, we will go and build it. But there are a precious few jobs where sophistication itself is the goal. So barring the work done in professional labs or academia, the vast majority of our market consists of people whose objective is really straightforward: make my business work.
This creates an interesting dynamic. The industry dialogue is dominated by the newest and most sophisticated technologies while the industry buying motions are dominated by the same legacy solutions that have been popular for several decades. I don’t mean to suggest that legacy players can rest on their laurels, but the transition from an aging environment to a newfangled one is not so easy (or even a priority) for many companies. And the further out ahead of demand that vendors go, the more difficult it is to bring customers along.
Make no mistake about it: there will be vendors who overshoot. They will reach too far, convinced that the future is changing. They will be right. But they will be early. The question for these vendors is whether they have the funds to wait for the market to catch up.
This means that vendors in this space have to be worried about more than just getting the technology right – they must also get the timing right. Show up too late, and you are obsolete before you hit the market. Show up too early, and you end up going out of business before the market adopts the technology.
Ultimately, for companies to be successful, they need to be a part of important technology trends while not creating too much distance between themselves and the market. But how do you thread that needle?
The key is in creating a solid technological foundation (you cannot risk obsolescence) from which you can apply an intuitive approach (make it easily adoptable). There is just as much skill in making technology consumable as there is in willing it into existence. Innovation is more than just exposing a bunch of capabilities through APIs and configuration knobs. You need to make those capabilities relevant and easy-to-use in context.
This is partly why OpenFlow has an adoption problem. Tons of capability, but very difficult to use. And it’s not just OpenFlow. If you look at a lot of the edge policy features popular in service provider environments, or complex traffic engineering setups, or even elaborate QoS schemes… they all suffer from a general lack of intuitiveness. Unless the network is your business, you don’t have the time or desire to sift through it all and figure out the arcane bits and pieces.
This should be instructive. As new companies attack the network, they need to be emphasizing more than just functionality. Those that address both the creation and consumption of technology will be uniquely positioned to take advantage of the vocal minority while servicing the buying majority.
[Today’s fun fact: An office chair with wheels travels 8 miles a year.]
The post Timing technological change: creation vs. consumption appeared first on Plexxi.
Application transformation and DevOps practices are two sides of the same coin. Enterprises that want to capture value faster, need to deliver value faster – time value of money principle. To do that enterprises need to build cloud-native apps as microservices by empowering teams to build, ship, and run in production. In his session at @DevOpsSummit at 19th Cloud Expo, Neil Gehani, senior product manager at HPE, will discuss what every business should plan for how to structure their teams to d...
Oct. 22, 2016 01:15 PM EDT Reads: 1,265
SYS-CON Events announced today that Transparent Cloud Computing (T-Cloud) Consortium will exhibit at the 19th International Cloud Expo®, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. The Transparent Cloud Computing Consortium (T-Cloud Consortium) will conduct research activities into changes in the computing model as a result of collaboration between "device" and "cloud" and the creation of new value and markets through organic data proces...
Oct. 22, 2016 12:45 PM EDT Reads: 1,262
When we talk about the impact of BYOD and BYOA and the Internet of Things, we often focus on the impact on data center architectures. That's because there will be an increasing need for authentication, for access control, for security, for application delivery as the number of potential endpoints (clients, devices, things) increases. That means scale in the data center. What we gloss over, what we skip, is that before any of these "things" ever makes a request to access an application it had to...
Oct. 22, 2016 12:00 PM EDT Reads: 13,589
So you think you are a DevOps warrior, huh? Put your money (not really, it’s free) where your metrics are and prove it by taking The Ultimate DevOps Geek Quiz Challenge, sponsored by DevOps Summit. Battle through the set of tough questions created by industry thought leaders to earn your bragging rights and win some cool prizes.
Oct. 22, 2016 10:30 AM EDT Reads: 3,652
SYS-CON Events announced today that SoftNet Solutions will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. SoftNet Solutions specializes in Enterprise Solutions for Hadoop and Big Data. It offers customers the most open, robust, and value-conscious portfolio of solutions, services, and tools for the shortest route to success with Big Data. The unique differentiator is the ability to architect and ...
Oct. 22, 2016 10:15 AM EDT Reads: 554
Virgil consists of an open-source encryption library, which implements Cryptographic Message Syntax (CMS) and Elliptic Curve Integrated Encryption Scheme (ECIES) (including RSA schema), a Key Management API, and a cloud-based Key Management Service (Virgil Keys). The Virgil Keys Service consists of a public key service and a private key escrow service.
Oct. 22, 2016 08:30 AM EDT Reads: 940
All clouds are not equal. To succeed in a DevOps context, organizations should plan to develop/deploy apps across a choice of on-premise and public clouds simultaneously depending on the business needs. This is where the concept of the Lean Cloud comes in - resting on the idea that you often need to relocate your app modules over their life cycles for both innovation and operational efficiency in the cloud. In his session at @DevOpsSummit at19th Cloud Expo, Valentin (Val) Bercovici, CTO of So...
Oct. 22, 2016 08:15 AM EDT Reads: 2,103
JetBlue Airways uses virtual environments to reduce software development costs, centralize performance testing, and create a climate for continuous integration and real-time monitoring of mobile applications. The next BriefingsDirect Voice of the Customer performance engineering case study discussion examines how JetBlue Airways in New York uses virtual environments to reduce software development costs, centralize performance testing, and create a climate for continuous integration and real-tim...
Oct. 22, 2016 08:15 AM EDT Reads: 1,210
SYS-CON Events announced today that eCube Systems, the leading provider of modern development tools and best practices for Continuous Integration on OpenVMS, will exhibit at SYS-CON's @DevOpsSummit at Cloud Expo New York, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. eCube Systems offers a family of middleware products and development tools that maximize return on technology investment by leveraging existing technical equity to meet evolving business needs. ...
Oct. 22, 2016 08:00 AM EDT Reads: 4,437
At its core DevOps is all about collaboration. The lines of communication must be opened and it takes some effort to ensure that they stay that way. It’s easy to pay lip service to trends and talk about implementing new methodologies, but without action, real benefits cannot be realized. Success requires planning, advocates empowered to effect change, and, of course, the right tooling. To bring about a cultural shift it’s important to share challenges. In simple terms, ensuring that everyone k...
Oct. 22, 2016 07:30 AM EDT Reads: 12,292
DevOps is speeding towards the IT world like a freight train and the hype around it is deafening. There is no reason to be afraid of this change as it is the natural reaction to the agile movement that revolutionized development just a few years ago. By definition, DevOps is the natural alignment of IT performance to business profitability. The relevance of this has yet to be quantified but it has been suggested that the route to the CEO’s chair will come from the IT leaders that successfully ma...
Oct. 22, 2016 05:45 AM EDT Reads: 16,273
Without lifecycle traceability and visibility across the tool chain, stakeholders from Planning-to-Ops have limited insight and answers to who, what, when, why and how across the DevOps lifecycle. This impacts the ability to deliver high quality software at the needed velocity to drive positive business outcomes. In his general session at @DevOpsSummit at 19th Cloud Expo, Eric Robertson, General Manager at CollabNet, will discuss how customers are able to achieve a level of transparency that e...
Oct. 22, 2016 05:00 AM EDT Reads: 726
Without lifecycle traceability and visibility across the tool chain, stakeholders from Planning-to-Ops have limited insight and answers to who, what, when, why and how across the DevOps lifecycle. This impacts the ability to deliver high quality software at the needed velocity to drive positive business outcomes. In his session at @DevOpsSummit 19th Cloud Expo, Eric Robertson, General Manager at CollabNet, will show how customers are able to achieve a level of transparency that enables everyon...
Oct. 22, 2016 02:45 AM EDT Reads: 1,258
It’s surprisingly difficult to find a concise proper definition of just what exactly DevOps entails. However, I did come across this quote that seems to do a decent job, “DevOps is a culture, movement or practice that emphasizes the collaboration and communication of both software developers and other information-technology (IT) professionals while automating the process of software delivery and infrastructure changes.”
Oct. 22, 2016 02:15 AM EDT Reads: 2,727
As software becomes more and more complex, we, as software developers, have been splitting up our code into smaller and smaller components. This is also true for the environment in which we run our code: going from bare metal, to VMs to the modern-day Cloud Native world of containers, schedulers and microservices. While we have figured out how to run containerized applications in the cloud using schedulers, we've yet to come up with a good solution to bridge the gap between getting your conta...
Oct. 22, 2016 02:00 AM EDT Reads: 1,415
DevOps theory promotes a culture of continuous improvement built on collaboration, empowerment, systems thinking, and feedback loops. But how do you collaborate effectively across the traditional silos? How can you make decisions without system-wide visibility? How can you see the whole system when it is spread across teams and locations? How do you close feedback loops across teams and activities delivering complex multi-tier, cloud, container, serverless, and/or API-based services?
Oct. 22, 2016 01:45 AM EDT Reads: 957
Today every business relies on software to drive the innovation necessary for a competitive edge in the Application Economy. This is why collaboration between development and operations, or DevOps, has become IT’s number one priority. Whether you are in Dev or Ops, understanding how to implement a DevOps strategy can deliver faster development cycles, improved software quality, reduced deployment times and overall better experiences for your customers.
Oct. 22, 2016 12:30 AM EDT Reads: 592
SYS-CON Events announced today that Super Micro Computer, Inc., a global leader in Embedded and IoT solutions, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 7-9, 2017, at the Javits Center in New York City, NY. Supermicro (NASDAQ: SMCI), the leading innovator in high-performance, high-efficiency server technology, is a premier provider of advanced server Building Block Solutions® for Data Center, Cloud Computing, Enterprise IT, Hadoop/Big Data, HPC and ...
Oct. 22, 2016 12:30 AM EDT Reads: 3,500
@DevOpsSummit has been named the ‘Top DevOps Influencer' by iTrend. iTrend processes millions of conversations, tweets, interactions, news articles, press releases, blog posts - and extract meaning form them and analyzes mobile and desktop software platforms used to communicate, various metadata (such as geo location), and automation tools. In overall placement, @DevOpsSummit ranked as the number one ‘DevOps Influencer' followed by @CloudExpo at third, and @MicroservicesE at 24th.
Oct. 22, 2016 12:00 AM EDT Reads: 3,863
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at @ThingsExpo, James Kirkland, Red Hat's Chief Arch...
Oct. 22, 2016 12:00 AM EDT Reads: 5,954