Click here to close now.

Welcome!

Microservices Journal Authors: Pat Romanski, Liz McMillan, XebiaLabs Blog, Elizabeth White, Louis Evans

Related Topics: SDN Journal, Microservices Journal, Virtualization, Cloud Expo, Big Data Journal, DevOps Journal

SDN Journal: Blog Feed Post

What Networking Can Learn from the NFL

It is the NFL’s overall position on its own evolution that has secured its place at the top of the entertainment pantheon

We are a few short days away from the biggest spectacle in sports – the Super Bowl. It is impossible to avoid talk this week of Peyton Manning, the Denver Broncos, the Seattle Seahawks, and the NFL in general. But does the NFL have anything to teach tech industries?

The NFL is a massively successful franchise by almost any measure. Despite a rash of recent scandals including a pay-for-injury bounty program and a major law suit and settlement tied to concussions, the league continues to grow its fan base – both in the US and abroad – while raking in record numbers of viewers and revenue. At the heart of the NFL’s resilience when it comes to scandal and its seemingly bottomless pit of revenues is an uncanny to reinvent itself.

In fact, it is the NFL’s overall position on its own evolution that has secured its place at the top of the entertainment pantheon.

Instant Replay in the NFL
The NFL adopted instant replay in 1986 after a fairly healthy debate. Detractors would point out that part of the history of the NFL was that the game was officiated by humans, complete with their flaws. Games had been decided in the past by a team of officials who had to get it right in the moment, and changing that would somehow alter the NFL’s traditions. But it took only a few high-profile officiating mishaps played back on national television to sway sentiment, and in 1986, by a vote of 23 to 4 (with one abstaining), the NFL ushered instant replay into the league.

But instant replay’s first stint in the NFL lasted only until 1992. In its first incarnation, instant replay ranged from effective to wildly unpopular. The rules for which plays could be reviewed was not always clear. The process was slow and at times awkward, making games take too long. And the original incarnation of instant replay allowed officials to review their own calls, which led to somewhat maddening outcomes.

Instant replay went dark until making its triumphant return in 1999. With a few process tweaks (coaches being able to challenge specific calls) and the advance of technology (HD and more angles), the system is clearly here to stay.

But what is so important about how the NFL rolled out instant replay? And how does this apply to networking?

Instant Replay and Networking
First, it is worth noting that instant replay was not a unanimous choice. There were detractors – members of the Old Guard who thought that the new way of doing business was too big a departure from the past. In networking, we face much of the same. There are countless people who fight change at every step because it is not consistent with the old way of doing things. They cling to their technological religion while the rest of the world moves forward. It’s not that their experiences are not not relevant or even not important, but their inability to work alongside the disruptors means that those experiences are kept private, forcing the New Guard to stumble over many of the same obstacles. This is not good for anyone.

Second, we should all realize that instant replay was tried and it failed. But despite the failure, the NFL was able to bring it back to the great benefit of the game. As the SDN revolution wages on, there are people who point to the past. They say clever things like “All that is old is new again” or they refer derisively to past attempts the industry has made to solve some of the same problems being addressed by SDN today.

But if ideas were permanently shelved because of setback or failure, where would we be? Using the past as a compass for the future is helpful; clinging to the past and using it to justify a refusal to move forward is destructive.

And finally, the NFL has shown a remarkable ability to iterate on its ideas. Instant replay was successful in its second run because of the changes the NFL made. New technology will not be invented with perfect foresight. The initial ideas might not even be as important as the iterative adjustments. We need to embrace failure and use it to adapt and overcome. By not being religious about its history, the NFL has successfully evolved. The question for networking specialists everywhere is to what extent our own industry is capable of setting aside its sacred cows.

Rushing, West Coast Offense, Hurry-Up Offense
Football is remarkable in how much it changes over time. Decades ago, offense was all about having a good running back. The passing game was an afterthought, used to lure defenders away from the line of scrimmage. Those days yielded to a more pass-happy time featuring the San Diego Chargers’ Air Coryell offense and the Houston Oilers Run and Shoot. Those teams handed the offensive mantle over to Bill Walsh’s West Coast Offense. Then we saw New Orleans’ more vertical passing attack. And now we have the whole hurry-up offense.

It almost doesn’t matter what is different between these systems. That so many systems have been able to thrive is what is amazing. The NFL, despite its traditions, seems most committed to reinventing itself. And for every one of these offensive systems, there are a dozen others that failed to catch on.

Evolution and Networking
The NFL has figured out that they are a league that thrives on new ideas. Whether its the NFL as a whole, or individual teams and players, the entire league is committed to trying new things. That commitment has created a hyper-fertile breeding ground for new ideas. It is no surprise that the league has managed to reinvent itself every few years, much to the delight of its legions of fans.

Networking is going through an interesting time. This period of 3-4 years might very well be looked on as a Golden Era for networking. The amount of new ideas that are being tested in the marketplace right now is amazing. SDN, NFV, DevOps, Photonic Switching, Sensor Networking, Network Virtualization… and the list goes on. But these new ideas came on the heels of what really were the Dark Ages. After the Dot.com bust, the networking world went dark. Sure, there were new knobs and doodads that were useful for folks, but as an industry, the innovation was pretty incremental.

So when this Golden Era of Networking is over, which networking industry will we have? Will we return to the Dark Ages, or will we end up in another Period of Enlightenment? If the NFL is any indication of what continuous innovation looks like, it would seem the better answer is to embrace the new ideas. But are we culturally prepared to continue embracing disruption? Are we collectively unafraid of failure enough that this type of future suits us? If you ask me, we have to be.

Defense Wins Championships
There is an old saw that goes “Defense wins championships.” At this time of year, it gets trotted out as one of those universal truths. But here’s the reality: evolution wins championships. In the NFL, offenses and defenses win about the same amount (a slight nod to defenses, but only by a hair). It’s a team’s ability to evolve over the years – and even during the game – that dictates success.

Our industry is no different. We have our own Old Guard that talks about past technologies with the kind of reverence that you see when historians put on their smoking jackets and grab their pipes. But our industry is defined by its future more than its past. There is a lot to learn from our history, but if we let those teachings get in the way of our future, we will be no better off than we are now.

So when you are grabbing a beer or diving into that 7-layer dip at whatever Super Bowl party you end up at, talk about the role of innovation and how it reigns supreme over those dusty old defenses.

[Today's fun fact: Clans of long ago that wanted to get rid of their unwanted people without killing them used to burn their houses down, hence the expression "To get fired." I wonder where the term "lay off" came from then?]

The post What Networking Can Learn From the NFL appeared first on Plexxi.

Read the original blog entry...

More Stories By Michael Bushong

The best marketing efforts leverage deep technology understanding with a highly-approachable means of communicating. Plexxi's Vice President of Marketing Michael Bushong has acquired these skills having spent 12 years at Juniper Networks where he led product management, product strategy and product marketing organizations for Juniper's flagship operating system, Junos. Michael spent the last several years at Juniper leading their SDN efforts across both service provider and enterprise markets. Prior to Juniper, Michael spent time at database supplier Sybase, and ASIC design tool companies Synopsis and Magma Design Automation. Michael's undergraduate work at the University of California Berkeley in advanced fluid mechanics and heat transfer lend new meaning to the marketing phrase "This isn't rocket science."

@MicroservicesExpo Stories
of cloud, colocation, managed services and disaster recovery solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. TierPoint, LLC, is a leading national provider of information technology and data center services, including cloud, colocation, disaster recovery and managed IT services, with corporate headquarters in St. Louis, MO. TierPoint was formed through the strategic combination of some of t...
SYS-CON Events announced today that Soha will exhibit at SYS-CON's DevOps Summit New York, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Soha delivers enterprise-grade application security, on any device, as agile as the cloud. This turnkey, cloud-based service enables customers to solve secure application access and delivery challenges that traditional or virtualized network solutions cannot solve because they are too expensive, inflexible and operational...
There's a real buzz about microservices and containers in the application development and DevOps communities, and of course these are topics we've been talking about a great deal lately here at XebiaLabs too. Microservices and containers offer many attractive features, not least the potential for enhanced flexibility, and a robust architecture based on best-fit services. What we at XebiaLabs are really interested in is how organizations can effectively deliver microservices-based apps to bett...
SYS-CON Events announced today that Vicom Computer Services, Inc., a provider of technology and service solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. They are located at booth #427. Vicom Computer Services, Inc. is a progressive leader in the technology industry for over 30 years. Headquartered in the NY Metropolitan area. Vicom provides products and services based on today’s requirements...
SYS-CON Events announced today that Tufin, the market-leading provider of Security Policy Orchestration Solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. As the market leader of Security Policy Orchestration, Tufin automates and accelerates network configuration changes while maintaining security and compliance. Tufin's award-winning Orchestration Suite™ gives IT organizations the power and a...
Today, the demand for new applications is growing at an unprecedented rate throughout lines of business and across industries. Customer expectations for mobile and e-commerce capabilities are transforming software development speed and quality into a competitive differentiator for even the most unlikely businesses. For existing software development shops, the proliferation of platforms, increasing need for total global uptime, and accelerating pace of industry disruption by fast-paced startups h...
SYS-CON Events announced today that MangoApps will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY., and the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. MangoApps provides private all-in-one social intranets allowing workers to securely collaborate from anywhere in the world and from any device. Social, mobile, and eas...
SYS-CON Events announced today that Cloudian, Inc., the leading provider of hybrid cloud storage solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Cloudian, Inc., is a Foster City, California - based software company specializing in cloud storage software. The main product is Cloudian, an Amazon S3-compliant cloud object storage platform, the bedrock of cloud computing systems, that enables c...
Change becomes the central principle of today’s enterprises, and thus business agility becomes the most important characteristic our organizations must exhibit. Agile Architecture lays out a best practice approach for achieving this agility – and thus drives and coordinates the other revolutions, as both digital and DevOps are about being able to deal with change better as well.
What exactly is a cognitive application? In her session at 16th Cloud Expo, Ashley Hathaway, Product Manager at IBM Watson, will look at the services being offered by the IBM Watson Developer Cloud and what that means for developers and Big Data. She'll explore how IBM Watson and its partnerships will continue to grow and help define what it means to be a cognitive service, as well as take a look at the offerings on Bluemix. She will also check out how Watson and the Alchemy API team up to off...
Thought experiment: let’s say your app gets a message from somewhere, perhaps from another app, but you don’t know from where. The message contains the number 47 but no other information. What should your app do with the message? The answer: nothing. There’s no way for your app to make any sense out of a single datum with no context, no additional information or metadata about the datum itself. Now, let’s scale up this thought experiment to a data lake. There are a few common definitions o...
The 17th International Cloud Expo has announced that its Call for Papers is open. 17th International Cloud Expo, to be held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, APM, APIs, Microservices, Security, Big Data, Internet of Things, DevOps and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding bu...
The 5th International DevOps Summit, co-located with 17th International Cloud Expo – being held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA – announces that its Call for Papers is open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the...
The concept and subsequent adoption of 'Containerization'' is growing at a rapid speed with the support of almost every other major player in the industry. This concept is much more efficient than the Virtualization which has been a major option for Infrastructure optimization in the past decade. The following factors distinguish a Container from a Virtual Machine. Containers contain Only the Application Specific libraries and binaries. They do not include a guest operating system. Rather ...
How do you securely enable access to your applications in AWS without exposing any attack surfaces? The answer is usually very complicated because application environments morph over time in response to growing requirements from your employee base, your partners and your customers. In his session at 16th Cloud Expo, Haseeb Budhani, CEO and Co-founder of Soha, will share five common approaches that DevOps teams follow to secure access to applications deployed in AWS, Azure, etc., and the frict...
As we recently previewed (read more about our London PoP in Jesse's post), Blue Box is opening a new Data Center in London, but hadn't announced the provider. Today we're excited to partner with TelecityGroup, whom we've selected as our data center partner in London. We chose their Powergate location, which is one of the U.K.'s most advanced, flexible and energy efficient carrier-neutral data centres. Why does that matter to you? Well, when customers choose Blue Box, they're trusting us with ...
Cloud Expo New York is happening from June 9 - 11. This event brings together the worlds of Cloud Computing, DevOps, IoT, WebRTC, Big Data and SDDC. We hope to see you there-members of the Blue Box team will exhibit in booth 218 next to the DevOps area. Plus, our Chief Product Officer, Hernan Alvarez, will present his talk "The Cloud Has a Down-and-Dirty Lining" as part of the Operations track in the DevOps Summit portion of the event on June 9 at 11 am. Learn more about his session her...
SYS-CON Events announced today that Column Technologies, a global technology solutions company, will exhibit at SYS-CON's DevOps Summit 2015 New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. Established in 1998, Column Technologies is a leader in application performance and infrastructure management for commercial and federal markets. The company is headquartered in the United States, with a diverse and talented team of more than 350 employees around th...
Financial services organizations were among the earliest enterprise adopters of cloud computing. The ability to leverage massive compute, storage and networking resources via RESTful APIs and automated tools like Chef and Puppet made it possible for their high-horsepower IT users to develop a whole new array of applications. Companies like Wells Fargo, Fidelity and BBVA are visible, vocal and engaged supporters of the OpenStack community, running production clouds for applications ranging from d...
Operationalizing the network continues to be a driving force behind DevOps and SDN. The ability to solve real problems using programmability to automate and orchestrate infrastructure provisioning and configuration across the application release process remains the hope for many interested in one or the other - and often times both. A recent Avaya sponsored, Dynamic Markets survey (reg required) dove deep into the demesne of SDN and found that many of the problems companies have - and expect ...