Click here to close now.


Microservices Expo Authors: Liz McMillan, Elizabeth White, Esmeralda Swartz, Victoria Livschitz, Pat Romanski

Related Topics: Microservices Expo, Java IoT, Mobile IoT, Microsoft Cloud, Agile Computing, @BigDataExpo

Microservices Expo: Article

A New Perspective on Enterprise Mobility and 2014 Requirements | Part 2

The traditional vision enterprise mobility platform vendors have chased for so long now seems to be fading away

If the changes rapidly occurring in the enterprise mobility market were mostly hidden from view in 2013, they will be center stage with a spotlight on them in 2014.  The Yankee Group predicts these changes will be so huge that entire categories of enterprise mobility like the MADP (mobile application development platforms) may transform into something new and different.  They believe mobile platforms in 2014 will emphasize features like:

  • Open architectures
  • Scalability
  • Extensibility
  • Flexibility
  • Embedded API management
  • Data orchestration capabilities
  • Integrated analytics
  • Agnosticism to tools, infrastructures and standards

The traditional vision enterprise mobility platform vendors have chased for so long now seems to be fading away.  The business plans they embraced depended upon a customer buying the mobile platform, staying on it and maximizing the numbers of users.  The cost per user, while expensive upfront, would over time become reasonable with economies of scale.  Once customers rolled out large numbers of users the barriers-to-migration would become so high that customers would in effect be locked-in, not necessarily by technology but by the cost of changing.  This is where the mobile platform vendor would theoretically achieve profitability.  In reality, however, not enough customers bought mobile platforms and rolled out large numbers of users at the rate required to deliver on the business plans of many mobile platform players.

In addition, the research and development costs of trying to be all things to all people were so high that only a mass market could sustain it.  This mass market has been slow to mature and unpredictable, which has led many vendors to invest large amounts of money in the wrong things.

There are so many inexpensive and powerful tools for developing mobile apps today, that the competitive advantages of having one as a core component of your MADP is minimal.  The cross-platform app development capability of many MADPs remains valuable, but the efforts of keeping one updated and relevant is cost prohibitive.

I continue to believe there is a huge market, and many opportunities for vendors to make money as a result of companies embracing enterprise mobility, but perhaps not in the areas first imagined.  The investments may be directed more toward updating and replacing existing infrastructures and systems to be mobile-centric and capable of supporting real-time data exchanges.  The actual investment in the development and integration of mobile apps may be relatively small compared to these infrastructure investments.

As I described in Part 1 of this article series,, IT organizations in 2013 realized that the major challenges with implementing enterprise mobility were managing the TCO (total cost of ownership) of mobile apps and upgrading legacy IT systems to support a real-time and mobile-centric landscape.  As a result, IT organizations are rethinking their requirements and taking a more strategic view of enterprise mobility and the role it will play.  In large enterprises, the word "strategic" is synonymous with slow.  It also means taking a deeper look at what needs to change overall in their IT ecosystem to support digital transformation.  This kind of in-depth research and analysis often leads CIOs back to their ERP and core system vendors for answers and solutions.

This is not good news for traditional and independent mobile platform vendors.  They prefer a market where there is a clean abstraction layer between back-office systems and mobile apps and platforms.  If the biggest challenges with enterprise mobility are actually with data integration, orchestration and security, then that opens up a much broader set of competitors and requirements.  To compete in that market requires a very different set of skills and plenty of funding.

So where does this lead us?  I believe it will lead to large investments in upgrading and replacing legacy systems and infrastructures that are unable to support a real-time, mobile-centric world.  This means big money for system integrators, infrastructure players and security solution vendors.  It means businesses are going to be hesitant to make big bets on specific mobile platform vendors and on-premise solutions as the technology is moving too fast to be confident in a selection.  It means businesses will favor open architectures that permit a vendor agnostic approach to mobility.  It means a keen interest in cloud-based mobile solutions and platforms that offer flexibility, minimal commitment, low costs and lightning fast innovation.

2014 looks to be a pivotal and interesting year for enterprise mobility.  Stay tuned for the latest.

For more opinions on the direction of enterprise mobility read this article from my colleague Peter Rogers,


Kevin Benedict Senior Analyst, Digital Transformation Cognizant View my profile on LinkedIn Learn about mobile strategies at Follow me on Twitter @krbenedict Browse the Mobile Solution Directory Join the Linkedin Group Strategic Enterprise Mobility

***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and digital transformation analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

More Stories By Kevin Benedict

Kevin Benedict is the Senior Analyst for Digital Transformation at Cognizant, a writer, speaker and SAP Mentor Alumnus. Follow him on Twitter @krbenedict. He is a popular speaker around the world on the topic of digital transformation and enterprise mobility. He maintains a busy schedule researching, writing and speaking at events in North America, Asia and Europe. He has over 25 years of experience working in the enterprise IT solutions industry.

@MicroservicesExpo Stories
Culture is the most important ingredient of DevOps. The challenge for most organizations is defining and communicating a vision of beneficial DevOps culture for their organizations, and then facilitating the changes needed to achieve that. Often this comes down to an ability to provide true leadership. As a CIO, are your direct reports IT managers or are they IT leaders? The hard truth is that many IT managers have risen through the ranks based on their technical skills, not their leadership ab...
DevOps Summit at Cloud Expo 2014 Silicon Valley was a terrific event for us. The Qubell booth was crowded on all three days. We ran demos every 30 minutes with folks lining up to get a seat and usually standing around. It was great to meet and talk to over 500 people! My keynote was well received and so was Stan's joint presentation with RingCentral on Devops for BigData. I also participated in two Power Panels – ‘Women in Technology’ and ‘Why DevOps Is Even More Important than You Think,’ both ...
This week, the team assembled in NYC for @Cloud Expo 2015 and @ThingsExpo 2015. For the past four years, this has been a must-attend event for MetraTech. We were happy to once again join industry visionaries, colleagues, customers and even competitors to share and explore the ways in which the Internet of Things (IoT) will impact our industry. Over the course of the show, we discussed the types of challenges we will collectively need to solve to capitalize on the opportunity IoT presents.
Apps and devices shouldn't stop working when there's limited or no network connectivity. Learn how to bring data stored in a cloud database to the edge of the network (and back again) whenever an Internet connection is available. In his session at 17th Cloud Expo, Bradley Holt, Developer Advocate at IBM Cloud Data Services, will demonstrate techniques for replicating cloud databases with devices in order to build offline-first mobile or Internet of Things (IoT) apps that can provide a better, ...
SYS-CON Events announced today that Alert Logic, the leading provider of Security-as-a-Service solutions for the cloud, has been named “Bronze Sponsor” of SYS-CON's 17th International Cloud Expo® and DevOps Summit 2015 Silicon Valley, which will take place November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Alert Logic provides Security-as-a-Service for on-premises, cloud, and hybrid IT infrastructures, delivering deep security insight and continuous protection for cust...
Clearly the way forward is to move to cloud be it bare metal, VMs or containers. One aspect of the current public clouds that is slowing this cloud migration is cloud lock-in. Every cloud vendor is trying to make it very difficult to move out once a customer has chosen their cloud. In his session at 17th Cloud Expo, Naveen Nimmu, CEO of Clouber, Inc., will advocate that making the inter-cloud migration as simple as changing airlines would help the entire industry to quickly adopt the cloud wit...
Application availability is not just the measure of “being up”. Many apps can claim that status. Technically they are running and responding to requests, but at a rate which users would certainly interpret as being down. That’s because excessive load times can (and will be) interpreted as “not available.” That’s why it’s important to view ensuring application availability as requiring attention to all its composite parts: scalability, performance, and security.
SYS-CON Events announced today that HPM Networks will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. For 20 years, HPM Networks has been integrating technology solutions that solve complex business challenges. HPM Networks has designed solutions for both SMB and enterprise customers throughout the San Francisco Bay Area.
All we need to do is have our teams self-organize, and behold! Emergent design and/or architecture springs up out of the nothingness! If only it were that easy, right? I follow in the footsteps of so many people who have long wondered at the meanings of such simple words, as though they were dogma from on high. Emerge? Self-organizing? Profound, to be sure. But what do we really make of this sentence?
DevOps is speeding towards the IT world like a freight train and the hype around it is deafening. There is no reason to be afraid of this change as it is the natural reaction to the agile movement that revolutionized development just a few years ago. By definition, DevOps is the natural alignment of IT performance to business profitability. The relevance of this has yet to be quantified but it has been suggested that the route to the CEO’s chair will come from the IT leaders that successfully ma...
Somebody call the buzzword police: we have a serious case of microservices-washing in progress. The term “microservices-washing” is derived from “whitewashing,” meaning to hide some inconvenient truth with bluster and nonsense. We saw plenty of cloudwashing a few years ago, as vendors and enterprises alike pretended what they were doing was cloud, even though it wasn’t. Today, the hype around microservices has led to the same kind of obfuscation, as vendors and enterprise technologists alike ar...
I’ve been thinking a bit about microservices (μServices) recently. My immediate reaction is to think: “Isn’t this just yet another new term for the same stuff, Web Services->SOA->APIs->Microservices?” Followed shortly by the thought, “well yes it is, but there are some important differences/distinguishing factors.” Microservices is an evolutionary paradigm born out of the need for simplicity (i.e., get away from the ESB) and alignment with agile (think DevOps) and scalable (think Containerizati...
The cloud has reached mainstream IT. Those 18.7 million data centers out there (server closets to corporate data centers to colocation deployments) are moving to the cloud. In his session at 17th Cloud Expo, Achim Weiss, CEO & co-founder of ProfitBricks, will share how two companies – one in the U.S. and one in Germany – are achieving their goals with cloud infrastructure. More than a case study, he will share the details of how they prioritized their cloud computing infrastructure deployments ...
“All our customers are looking at the cloud ecosystem as an important part of their overall product strategy. Some see it evolve as a multi-cloud / hybrid cloud strategy, while others are embracing all forms of cloud offerings like PaaS, IaaS and SaaS in their solutions,” noted Suhas Joshi, Vice President – Technology, at Harbinger Group, in this exclusive Q&A with Cloud Expo Conference Chair Roger Strukhoff.
Jack Welch, the former CEO of GE once said - “If the rate of change on the outside is happening faster than the rate of change on the inside, the end is in sight.” This rings truer than ever – especially because business success is inextricably associated with those organizations who’ve got really good at delivering high-quality software innovations – innovations that disrupt existing markets and carve out new ones. Like the businesses they’ve helped digitally transform, DevOps teams and Conti...
Docker is hot. However, as Docker container use spreads into more mature production pipelines, there can be issues about control of Docker images to ensure they are production-ready. Is a promotion-based model appropriate to control and track the flow of Docker images from development to production? In his session at DevOps Summit, Fred Simon, Co-founder and Chief Architect of JFrog, will demonstrate how to implement a promotion model for Docker images using a binary repository, and then show h...
Mobile has become standard in the enterprise with smartphones and tablets common in the workplace. Anywhere, anytime access to company systems is expected and systems must work flawlessly on these devices! This demand is requiring that corporate IT departments figure out the best mobile strategy to follow. This eBook looks at how to kick start your mobile application strategy.
Even though you are running an agile development process, that doesn’t necessarily mean that your performance testing is being conducted in a truly agile way. Saving performance testing for a “final sprint” before release still treats it like a waterfall development step, with all the cost and risk that comes with that. In this post, we will show you how to make load testing happen early and often by putting SLAs on the agile task board.
Today, we are in the middle of a paradigm shift as we move from managing applications on VMs and containers to embracing everything that the cloud and XaaS (Everything as a Service) has to offer. In his session at 17th Cloud Expo, Kevin Hoffman, Advisory Solutions Architect at Pivotal Cloud Foundry, will provide an overview of 12-factor apps and migrating enterprise apps to the cloud. Kevin Hoffman is an Advisory Solutions Architect for Pivotal Cloud Foundry, and has spent the past 20 years b...
Go ahead. Name a cloud environment that doesn't include load balancing as the key enabler of elastic scalability. I've got coffee... so it's good, take your time... Exactly. Load balancing - whether implemented as traditional high availability pairs or clustering - provides the means by which applications (and infrastructure, in many cases) scale horizontally. It is load balancing that is at the heart of elastic scalability models, and that provides a means to ensure availability and even imp...