Welcome!

Microservices Expo Authors: Chris Schwarz, Elizabeth White, Todd Matters, Pat Romanski, Kevin Jackson

Related Topics: Microservices Expo, Java IoT, Mobile IoT, Containers Expo Blog, Agile Computing, @BigDataExpo, SDN Journal

Microservices Expo: Article

From Phones, to Data Centers, to Cars and Arenas: Ethernet Is Everywhere!

Over the last 40 years Ethernet has become the quintessential & standard network solution for a diverse array of applications

On May 22, Ethernet - Robert Metcalfe's ingenious invention -celebrated its 40th anniversary. As the global tech community celebrates this milestone for one of the world's most transformative technologies, we take a look at its evolution from a printer-to-printer communication system at Xerox Palo Alto Research Center (PARC), to a system that is underpinning everything from how we access and leverage data to how we drive our cars.

From its origins at Xerox, over the last 40 years Ethernet has become the quintessential and standard network solution for an increasingly diverse array of applications. Highly scalable and adaptable, in recent years Ethernet has evolved from its enterprise roots, infiltrating today's high performance data centers and Metro network rings at 10 GbE speeds and now 40 and 100 GbE speeds, offering predictable performance with quality of service, improved latency and seamless access to a wide array of applications and services.

However, even today, Ethernet's history is far from written. Even as 40 GbE and 100 GbE speeds are just now becoming available, there are plans to begin testing 400 GbE speeds later in 2013. With these rapid gains being made in terms of speed and diversity, Ethernet continues to demonstrate its seemingly limitless potential and flexibility as a network platform of choice. The transition to IP is wide scale, for example, as phone calls have been enhanced and expanded over the last several years with the introduction of VoIP. One can also expect to see Ethernet revolutionize many other communication and data transactions, from the way we conduct work meetings with video conferencing, to the way we watch movies, and even how we drive our cars.

Pitch Perfect, Crystal Clear
From the boardroom to the stadium, audio and video technologies (A/V) are becoming increasingly sophisticated, and Ethernet is also playing a role in the continued advancement and rapid deployment of these solutions. The recent introduction of Audio Video Bridging (AVB) standards technology backed by the IEEE allows Ethernet to support highly sophisticated audio and video over the Ethernet network.

Unlike traditional A/V solutions, AVB leverages Ethernet to deliver audio and video with predictable latency and precise synchronization. This maximizes the functionality of audio and video technology to deliver perfectly synced, crystal clear sound and picture, while eliminating cable complexity that can turn a simple remote presentation into an IT nightmare.

Ethernet-based AVB is rapidly becoming the solution of choice for global enterprises, delivering a virtual boardroom for executives based around the world, as well as for stadiums, arenas, and other entertainment venues that are looking to make bigger and better magic with every event.

Building Automation
Just as fuel economy standards are driving automobile manufacturers to adopt Ethernet as a way to create more energy efficient vehicles, facilities managers are likewise looking at Ethernet as a way to make buildings greener. As in the auto industry, part of the impetus for this eco-friendly move are the growing number of regulatory mandates and incentives regarding energy efficiency in new and updated commercial and residential facilities. However, the long-term reductions in OPEX costs that stem from improved energy efficiency are also playing a significant role in the adoption of technologies, like Ethernet, that enable it.

But going green is not the only reason facilities managers are turning to Ethernet. By centralizing a building's automation through Ethernet, facilities managers are able to monitor and manage a building's most critical systems, including security, lighting and HVAC via a single network, controlling access and ensuring that building occupants are comfortable in their environment. Moreover, Ethernet also offers easy connection to the Internet, giving building managers real-time access to data from anywhere in the system, and enabling them to make adjustments to any system remotely via a laptop computer or other connected device.

A Lean, Green Driving Machine
In October 2012, Hyundai announced plans to partner with Broadcom to wire its cars with Ethernet in order to unify several disparate systems - including the infotainment consoles, safety systems, ABS brakes, and GPS - into a single network. They are not alone.

For auto manufacturers, the advantages of Ethernet are immense. Not only will Ethernet reduce the complexity and cost of wiring a vehicle's many diverse systems, it will also considerably lighten the vehicle itself. Cars traditionally have required an immense array of cables to connect and configure all of these systems. In the near future, streamlined Ethernet will reduce costs, converge media communications, and reduce the weight of vehicles, ultimately boosting fuel efficiency and helping automakers achieve the federal fuel economy standard of 54.5 MPG by 2025.

Eyes in the Sky
Physical security is another area in which Ethernet is enabling significant advancements. From ensuring the safety of office buildings and banks with integrated alarms and sophisticated door locks, to protecting travelers at airports and train stations with surveillance cameras, physical security systems play a critical role in protecting people and property across the globe. However, as the complexity and sophistication of these systems grows with an increasing number of remotely connected devices and access points, streamlining management is rapidly becoming mission-critical.

Ethernet-based networking solutions centralize control, management and monitoring across multiple security devices, providing improved port access security and capacity. With Ethernet, security teams have centralized access and management capabilities over all devices and access points. With enhanced power capabilities enabled by Power over Ethernet (PoE+), devices with more advanced capabilities may now be connected and powered directly over the Ethernet network. Malfunctioning devices can be remotely tested and trouble-shooted, reducing the time and cost associated with repairs, and the entire system can be monitored in real time, helping to ensure the security of a facility and its occupants.

Conclusion
Ethernet is powering the systems that power your world, providing ease of use through interoperability between networking devices, reducing the need for complex network setup and management, offering a seamless, simple solution for hassle-free delivery of the applications that drive our everyday lives.

While the basic frame format of Ethernet has essentially remained the same, the technology has shown the ability to continuously adapt to support ever-increasing capabilities in ways that no other networking technology has demonstrated. On its 40th birthday, it's becoming increasingly apparent that Ethernet is everywhere.

More Stories By Derek Granath

Derek Granath is the senior director of product management at Extreme Networks where he leads the team responsible for product strategy and the roadmap for Extreme’s data center and enterprise networking platforms and solutions.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


@MicroservicesExpo Stories
Colocation is a central pillar of modern enterprise infrastructure planning because it provides greater control, insight, and performance than managed platforms. In spite of the inexorable rise of the cloud, most businesses with extensive IT hardware requirements choose to host their infrastructure in colocation data centers. According to a recent IDC survey, more than half of the businesses questioned use colocation services, and the number is even higher among established businesses and busine...
@DevOpsSummit at Cloud Expo taking place Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center, Santa Clara, CA, is co-located with the 21st International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is ...
For most organizations, the move to hybrid cloud is now a question of when, not if. Fully 82% of enterprises plan to have a hybrid cloud strategy this year, according to Infoholic Research. The worldwide hybrid cloud computing market is expected to grow about 34% annually over the next five years, reaching $241.13 billion by 2022. Companies are embracing hybrid cloud because of the many advantages it offers compared to relying on a single provider for all of their cloud needs. Hybrid offers bala...
For organizations that have amassed large sums of software complexity, taking a microservices approach is the first step toward DevOps and continuous improvement / development. Integrating system-level analysis with microservices makes it easier to change and add functionality to applications at any time without the increase of risk. Before you start big transformation projects or a cloud migration, make sure these changes won’t take down your entire organization.
You know you need the cloud, but you’re hesitant to simply dump everything at Amazon since you know that not all workloads are suitable for cloud. You know that you want the kind of ease of use and scalability that you get with public cloud, but your applications are architected in a way that makes the public cloud a non-starter. You’re looking at private cloud solutions based on hyperconverged infrastructure, but you’re concerned with the limits inherent in those technologies.
There's a lot to gain from cloud computing, but success requires a thoughtful and enterprise focused approach. Cloud computing decouples data and information from the infrastructure on which it lies. A process that is a LOT more involved than dragging some folders from your desktop to a shared drive. Cloud computing as a mission transformation activity, not a technological one. As an organization moves from local information hosting to the cloud, one of the most important challenges is addressi...
Managing mission-critical SAP systems and landscapes has never been easy. Add public cloud with its myriad of powerful cloud native services and this may not change any time soon. Public cloud offers exciting new possibilities for enterprise workloads. But to make use of these possibilities and capabilities, IT teams need to re-think everything they have done before. Otherwise, they will just end up using public cloud as a hosting platform for their workloads, aka known as “lift and shift.”
What's the role of an IT self-service portal when you get to continuous delivery and Infrastructure as Code? This general session showed how to create the continuous delivery culture and eight accelerators for leading the change. Don Demcsak is a DevOps and Cloud Native Modernization Principal for Dell EMC based out of New Jersey. He is a former, long time, Microsoft Most Valuable Professional, specializing in building and architecting Application Delivery Pipelines for hybrid legacy, and cloud ...
21st International Cloud Expo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Me...
The reality of data ubiquity is here—data is buried in operational statistics, machine logs, stacks of overflowing tickets and customer details, among other things. How can any user get valuable information amid this rapid influx of data? Imagine a situation where your firm’s revenue takes a hit owing to an unexpected failure in some business process. It would be a nightmare for IT admins to sift through the interminable piles of data to deduce exactly why and where the problem occurred. To sav...
"Tintri focuses on the Ops side of the DevOps, which basically is pushing more and more of the accessibility of the infrastructure to the developers and trying to get behind the scenes," explained Dhiraj Sehgal of Tintri in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
SYS-CON Events announced today that CA Technologies has been named "Platinum Sponsor" of SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CA Technologies helps customers succeed in a future where every business - from apparel to energy - is being rewritten by software. From planning to development to management to security, CA creates software that fuels transformation for companies in the applic...
Cloud Expo, Inc. has announced today that Andi Mann and Aruna Ravichandran have been named Co-Chairs of @DevOpsSummit at Cloud Expo Silicon Valley which will take place Oct. 31-Nov. 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. "DevOps is at the intersection of technology and business-optimizing tools, organizations and processes to bring measurable improvements in productivity and profitability," said Aruna Ravichandran, vice president, DevOps product and solutions marketing...
Both SaaS vendors and SaaS buyers are going “all-in” to hyperscale IaaS platforms such as AWS, which is disrupting the SaaS value proposition. Why should the enterprise SaaS consumer pay for the SaaS service if their data is resident in adjacent AWS S3 buckets? If both SaaS sellers and buyers are using the same cloud tools, automation and pay-per-transaction model offered by IaaS platforms, then why not host the “shrink-wrapped” software in the customers’ cloud? Further, serverless computing, cl...
Hybrid IT is today’s reality, and while its implementation may seem daunting at times, more and more organizations are migrating to the cloud. In fact, according to SolarWinds 2017 IT Trends Index: Portrait of a Hybrid IT Organization 95 percent of organizations have migrated crucial applications to the cloud in the past year. As such, it’s in every IT professional’s best interest to know what to expect.
In the decade following his article, cloud computing further cemented Carr’s perspective. Compute, storage, and network resources have become simple utilities, available at the proverbial turn of the faucet. The value they provide is immense, but the cloud playing field is amazingly level. Carr’s quote above presaged the cloud to a T. Today, however, we’re in the digital era. Mark Andreesen’s ‘software is eating the world’ prognostication is coming to pass, as enterprises realize they must be...
A common misconception about the cloud is that one size fits all. Companies expecting to run all of their operations using one cloud solution or service must realize that doing so is akin to forcing the totality of their business functionality into a straightjacket. Unlocking the full potential of the cloud means embracing the multi-cloud future where businesses use their own cloud, and/or clouds from different vendors, to support separate functions or product groups. There is no single cloud so...
Companies have always been concerned that traditional enterprise software is slow and complex to install, often disrupting critical and time-sensitive operations during roll-out. With the growing need to integrate new digital technologies into the enterprise to transform business processes, this concern has become even more pressing. A 2016 Panorama Consulting Solutions study revealed that enterprise resource planning (ERP) projects took an average of 21 months to install, with 57 percent of th...
In 2014, Amazon announced a new form of compute called Lambda. We didn't know it at the time, but this represented a fundamental shift in what we expect from cloud computing. Now, all of the major cloud computing vendors want to take part in this disruptive technology. In his session at 20th Cloud Expo, Doug Vanderweide, an instructor at Linux Academy, discussed why major players like AWS, Microsoft Azure, IBM Bluemix, and Google Cloud Platform are all trying to sidestep VMs and containers wit...
The taxi industry never saw Uber coming. Startups are a threat to incumbents like never before, and a major enabler for startups is that they are instantly “cloud ready.” If innovation moves at the pace of IT, then your company is in trouble. Why? Because your data center will not keep up with frenetic pace AWS, Microsoft and Google are rolling out new capabilities. In his session at 20th Cloud Expo, Don Browning, VP of Cloud Architecture at Turner, posited that disruption is inevitable for comp...