Welcome!

SOA & WOA Authors: Sanjeev Sharma, Phil Whelan, Jason Bloomberg, Lori MacVittie, Derek Abing

Related Topics: SOA & WOA, Java, .NET, AJAX & REA, Web 2.0, Cloud Expo

SOA & WOA: Blog Feed Post

Shared Vocabulary for Business Innovation and Modernization

To create a better bridge between business and IT we need to work with both the “how” & the “what” the business is

Do you remember when computers were hard to use? In fact it's just nine years since a GM press release asserted that if they developed technology like Microsoft, we would all be driving cars that for no reason at all, would crash twice a day, shut down and refuse to restart. Since then Apple has showed Microsoft the way, and we all use smart phones, tablets and PCs that are genuinely easy to use and remarkably resilient.

Because of this great leap forward in personal device usability the smart phone user on the proverbial Clapham Omnibus might reasonably expect that enterprise systems should be similarly easy to use and resilient. Unless of course she was a customer of the Royal Bank of Scotland (RBS), in which case she will have painful memories of last year's high profile failure caused by the core banking system crash which corrupted tens of millions of accounts.

Once upon a time banks in general were regarded as leaders in the use of information technology. Yet last year several high profile systems failures signalled that banking systems, far from being leading edge, are in rapid decline. Banks aren't the only culprits. Along with the banks, insurance companies, retailers and others are starting to offer their customers smart phone apps, notwithstanding that behind the scenes their enterprise systems are frequently held together with sticky tape and sealing wax.

The reason many enterprise systems are in such a poor state is commonly because there are three parties involved in managing the enterprise systems that have widely divergent goals and objectives. The line-of-business manager typically views the systems as support to the business process and a cost to be managed. The IT Architect views the enterprise systems as a set of capabilities that must be progressively modernized to support business innovation. The IT Project Manager is focused on delivering projects to time and cost.

These views are of course diametrically opposed. And under cost and time pressure the Architect is frequently the lower ranking player. In consequence the immediate needs of the business overrule longer term objectives of modernization, reduced complexity, flexibility and even cost of ownership.

The real issue is that the three parties do not have a shared view of the business problem. The line-of-business manager's business process view does not correlate at all to the delivery project. The Architect should be the evangelist for business innovation and modernization but he or she is too easily squeezed in the cost and time discussion. And the Project Manager typically does not share the detailed technical project view with the line of business manager, and argues for a solution specific architecture that reduces project risk. The result is the existing enterprise systems get more complex and slower to respond to change. And the IT industry has been doing exactly this for as long as anyone can remember!

It's extraordinary, but with all our high tech knowledge and skills we don't have a vocabulary to articulate the business problem in a way that allows effective communications between the participants. Many IT organizations have embraced services as a way to organize systems capabilities more effectively. These might be Web Services or APIs or referred to collectively as Service Oriented Architecture (SOA). But, even if these software services are architected to align with business perspective, they are always managed as a technical matter, defined and managed by the IT organization.

Yet line-of-business managers do understand services as a business concept; virtually every business product today has a service component to it. The global service provider industry has formed around this idea, and in the UK today service industries account for 77 per cent of the economy. So while IT and business share the common underlying concept, at the practical level there is no meeting of minds.

In order to create a better bridge between business and IT we need to work with both the "how" and the "what" the business is, and we can do this by complementing business processes with business services. Business services are a very natural way to talk about "what" the business does today and tomorrow, while business processes focus on the "how". Because you don't reinvent an industry by just analyzing business processes, you also need to evolve and innovate with improved and new business services.

A good example of a service oriented business is Amazon.com Inc. They are well known as a service provider because they have constructed the Amazon enterprise as a set of business services which are offered to various external parties - enabling suppliers to sell second hand books or electronic goods on the Amazon platform; or providing data storage and Cloud computing services to other enterprises. The Amazon business services combine the compute and the business service integrating the commercial contracts, business processes, people, physical assets as well as the service interfaces that enable computer to computer or computer to device communications. Using a common business and IT concept permits sensible analysis of whether a service is just a unit of cost, or what the strategic value is now and in the future, and what it adds to the business value chain. Given so many line-of-business managers are thoroughly familiar with the very high technology in their smart phones and other devices, it really is time for IT to treat the business as a mature partner and for the line-of-business manager to take real responsibility for the business service as a whole product.

Increasingly we see a convergence of IT and business organizations. The business service concept is an essential piece of vocabulary to focus on a business innovation and get everyone singing off the same hymn sheet to potentially huge advantage of the business. Just look at the Amazon example!

-----------------------

We will be running a workshop that explores these ideas in London in April in conjunction with the IASA UK Summit. If you can't make the London event, (for geographic of schedule reasons) talk to me about how we can accommodate.

Read the original blog entry...

More Stories By David Sprott

David Sprott is a consultant, researcher and educator specializing in service oriented architecture, application modernization and cloud computing. Since 1997 David founded and led the well known think tank CBDI Forum providing unique research and guidance around loose coupled architecture, technologies and practices to F5000 companies and governments worldwide. As CEO of Everware-CBDI International a UK based corporation, he directs the global research and international consulting operations of the leading independent advisors on Service Oriented Application Modernization.

@ThingsExpo Stories
Focused on this fast-growing market’s needs, Vitesse Semiconductor Corporation (Nasdaq: VTSS), a leading provider of IC solutions to advance "Ethernet Everywhere" in Carrier, Enterprise and Internet of Things (IoT) networks, introduced its IStaX™ software (VSC6815SDK), a robust protocol stack to simplify deployment and management of Industrial-IoT network applications such as Industrial Ethernet switching, surveillance, video distribution, LCD signage, intelligent sensors, and metering equipment. Leveraging technologies proven in the Carrier and Enterprise markets, IStaX is designed to work ac...

ARMONK, N.Y., Nov. 20, 2014 /PRNewswire/ --  IBM (NYSE: IBM) today announced that it is bringing a greater level of control, security and flexibility to cloud-based application development and delivery with a single-tenant version of Bluemix, IBM's platform-as-a-service. The new platform enables developers to build ap...

"There is a natural synchronization between the business models, the IoT is there to support ,” explained Brendan O'Brien, Co-founder and Chief Architect of Aria Systems, in this SYS-CON.tv interview at the 15th International Cloud Expo®, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
C-Labs LLC, a leading provider of remote and mobile access for the Internet of Things (IoT), announced the appointment of John Traynor to the position of chief operating officer. Previously a strategic advisor to the firm, Mr. Traynor will now oversee sales, marketing, finance, and operations. Mr. Traynor is based out of the C-Labs office in Redmond, Washington. He reports to Chris Muench, Chief Executive Officer. Mr. Traynor brings valuable business leadership and technology industry expertise to C-Labs. With over 30 years' experience in the high-tech sector, John Traynor has held numerous...
Bit6 today issued a challenge to the technology community implementing Web Real Time Communication (WebRTC). To leap beyond WebRTC’s significant limitations and fully leverage its underlying value to accelerate innovation, application developers need to consider the entire communications ecosystem.
The 3rd International @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that it is now accepting Keynote Proposals. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades.
The Internet of Things is not new. Historically, smart businesses have used its basic concept of leveraging data to drive better decision making and have capitalized on those insights to realize additional revenue opportunities. So, what has changed to make the Internet of Things one of the hottest topics in tech? In his session at @ThingsExpo, Chris Gray, Director, Embedded and Internet of Things, discussed the underlying factors that are driving the economics of intelligent systems. Discover how hardware commoditization, the ubiquitous nature of connectivity, and the emergence of Big Data a...
Almost everyone sees the potential of Internet of Things but how can businesses truly unlock that potential. The key will be in the ability to discover business insight in the midst of an ocean of Big Data generated from billions of embedded devices via Systems of Discover. Businesses will also need to ensure that they can sustain that insight by leveraging the cloud for global reach, scale and elasticity.
SYS-CON Events announced today that Windstream, a leading provider of advanced network and cloud communications, has been named “Silver Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Windstream (Nasdaq: WIN), a FORTUNE 500 and S&P 500 company, is a leading provider of advanced network communications, including cloud computing and managed services, to businesses nationwide. The company also offers broadband, phone and digital TV services to consumers primarily in rural areas.
SYS-CON Events announced today that IDenticard will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. IDenticard™ is the security division of Brady Corp (NYSE: BRC), a $1.5 billion manufacturer of identification products. We have small-company values with the strength and stability of a major corporation. IDenticard offers local sales, support and service to our customers across the United States and Canada. Our partner network encompasses some 300 of the world's leading systems integrators and security s...
IoT is still a vague buzzword for many people. In his session at @ThingsExpo, Mike Kavis, Vice President & Principal Cloud Architect at Cloud Technology Partners, discussed the business value of IoT that goes far beyond the general public's perception that IoT is all about wearables and home consumer services. He also discussed how IoT is perceived by investors and how venture capitalist access this space. Other topics discussed were barriers to success, what is new, what is old, and what the future may hold. Mike Kavis is Vice President & Principal Cloud Architect at Cloud Technology Pa...
Smart devices that use wireless technology to exchange information with each other and with their human owners: this is the Internet of Things (IoT). This incredible level of connectivity is already transforming how we exercise, treat diseases, park our cars and access business documents. Research firm IDC projects that the IoT world of connected devices will grow to 200 billion objects by 2020. As more businesses, entrepreneurs and government entities embrace the IoT, more data will be generated daily than the already mind-boggling 2.5 quintillion bytes of data per day. However, even curren...
The Industrial Revolution in the 18th to 19th centuries was a period during which predominantly rural societies in Europe and America became industrial and urban. Advances in steam technology, transportation, mass production and the telegraph collectively transformed industry and society. Today, the Internet of Things (IoT) has the potential to once again transform industry and society just as the Industrial Revolution did. Analyst firm IDC forecasts that the IoT market will grow to $8.9 trillion by 2020 with anywhere between 30 to 50 billion connected autonomous things, making the potential g...
Cloud Expo 2014 TV commercials will feature @ThingsExpo, which was launched in June, 2014 at New York City's Javits Center as the largest 'Internet of Things' event in the world. The next @ThingsExpo will take place November 4-6, 2014, at the Santa Clara Convention Center, in Santa Clara, California. Since its launch in 2008, Cloud Expo TV commercials have been aired and CNBC, Fox News Network, and Bloomberg TV. Please enjoy our 2014 commercial.
From a software development perspective IoT is about programming "things," about connecting them with each other or integrating them with existing applications. In his session at @ThingsExpo, Yakov Fain, co-founder of Farata Systems and SuranceBay, will show you how small IoT-enabled devices from multiple manufacturers can be integrated into the workflow of an enterprise application. This is a practical demo of building a framework and components in HTML/Java/Mobile technologies to serve as a platform that can integrate new devices as they become available on the market.
The 3rd International Internet of @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that its Call for Papers is now open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
Located in booth #314, the Bsquare team will present DataV demos and discuss how DataV will help customers put their data to work to improve business outcomes. DataV is unlocking new initiatives across a wide landscape of customers in industries such as industrial manufacturing, transportation, retail and mobile. The solution is designed to complement a new project start or help to enrich an existing machine investment.
The Physical Web incorporates beacons that can be put in any small retail store, for example, so that every store now has "an app" for its customers. In this Birds-of-a-Feather session at Internet of @ThingsExpo, Scott Jenson, Product Designer at Google, will discuss the Physical Web and how it is an open standard so any device can broadcast a URL wirelessly, so any phone/tablet/watch nearby can see, and rank those devices. When the user taps on one, they just go to that web page. It's really that simple. It's about thinking small, enabling micro-information (what is in my prescription bottle...
BSQUARE is a global leader of embedded software solutions. We enable smart connected systems at the device level and beyond that millions use every day and provide actionable data solutions for the growing Internet of Things (IoT) market. We empower our world-class customers with our products, services and solutions to achieve innovation and success. For more information, visit www.bsquare.com.
Whether you're a startup or a 100 year old enterprise, the Internet of Things offers a variety of new capabilities for your business. IoT style solutions can help you get closer your customers, launch new product lines and take over an industry. Some companies are dipping their toes in, but many have already taken the plunge, all while dramatic new capabilities continue to emerge. In his session at Internet of @ThingsExpo, Reid Carlberg, Senior Director, Developer Evangelism at salesforce.com, to discuss real-world use cases, patterns and opportunities you can harness today.