|By Dominic Monkhouse||
|September 19, 2012 12:15 PM EDT||
If it weren't for efforts of inquisitive scientists and fastidious mathematicians however, it's debatable whether this green movement would have ever become so great. It is only since mankind learned of the fragility of the planet's resources, and the realities of what causes climate change (carbon-dioxide emissions) that governments, businesses and individuals have stood up to their responsibilities when it comes to efficiency.
Why are companies going green?
In today's competitive business environment, where resources are stretched and every efficiency matters, it's no wonder that even the largest of organisations are making savings by investing in green technologies. Not only can these measures save them money in the long run, but they demonstrate a commitment to customers and shareholders that a business is a forward-thinking organisation - committed to improving its efficiency levels.
There are dozens of models now out there; guiding businesses on how to become a more efficiency-aware and sustainable force. Accreditations such as the ISO14000 family of standards - which help organisations minimise the sustainable aspects of their operations - are finding favour with businesses of all shapes and size. Just like being a member of an elite club, companies certified with these standards stand out as a pinnacle of excellence and credibility. As such, they could even find favour with firms also awarded with the coveted ISO-mark.
While, on the surface, technology enterprises might seem like a wasteful sector - thanks to their constant demand for electricity - Newsweek's 2011 Green Ranking poll shows tells a different story. With such big names as IBM, HP, SAP and Dell all making the top 25 global companies for their low environmental footprints and green management programmes, it seems that technology firms are actually among the pack leaders.
These organisations' efforts to improvements range from the very small - by providing office recycling services or implementing cycle-to-work initiatives - to the very large, such as moving entire databases to geographically cool, low-energy colocation centres.
No matter how large or small though, each and every saving a company makes can help it move toward something greater. This is what the UK government wishes to kindle through its CRC energy efficiency scheme for example.
The CRC scheme
The scheme features a range of 'reputational, behavioural and financial drivers, which aim to encourage organisations to develop energy management strategies that promote a better understanding of energy usage'. It was designed to bridge the gap between the Climate Change Agreements (CCAs) and the EU Emissions Trading Scheme in response to the fact that large private and public sector organisations make up around 10 per cent of the UK's carbon emissions.
The CRC energy efficiency regulation is a mandatory programme, forcing those who have a half-hourly electricity consumption of over 6,000 megawatt-hours (MWh) to commit to reducing the UK's carbon-emissions by 80 per cent by 2025. It is but one of several regulatory compliance motivators that are making businesses pursue greener horizons.
A desire to stand out from the pack is also a driver for green technology firms.
In an IBM study of more than 1,600 journalists, business leaders, government and non-government organisations from more than 60 countries, 59.1 per cent of respondents said that eco-efficiencies can help differentiate a firm from its competitors. This suggests that the desire to be greener than the next business could lead to financial gain - not only from a CSR point of view - but by developing partnerships with like-minded firms in future.
Working towards a more efficient future
With the pressures of CSR and government-imposed regulations hitting businesses - plus the alleged savings to be had - it's understandable why private enterprises are changing the way they operate. Ultimately if they want to be around 100 years in the future, it is the changes that they make now that matter.
In today's application economy, enterprise organizations realize that it's their applications that are the heart and soul of their business. If their application users have a bad experience, their revenue and reputation are at stake. In his session at 15th Cloud Expo, Anand Akela, Senior Director of Product Marketing for Application Performance Management at CA Technologies, discussed how a user-centric Application Performance Management solution can help inspire your users with every applicati...
May. 29, 2015 04:00 AM EDT Reads: 5,138
As enterprises engage with Big Data technologies to develop applications needed to meet operational demands, new computation fabrics are continually being introduced. To leverage these new innovations, organizations are sacrificing market opportunities to gain expertise in learning new systems. In his session at Big Data Expo, Supreet Oberoi, Vice President of Field Engineering at Concurrent, Inc., discussed how to leverage existing infrastructure and investments and future-proof them against e...
May. 29, 2015 03:00 AM EDT Reads: 3,565
You use an agile process; your goal is to make your organization more agile. But what about your data infrastructure? The truth is, today's databases are anything but agile - they are effectively static repositories that are cumbersome to work with, difficult to change, and cannot keep pace with application demands. Performance suffers as a result, and it takes far longer than it should to deliver new features and capabilities needed to make your organization competitive. As your application an...
May. 29, 2015 12:00 AM EDT Reads: 3,843
Once the decision has been made to move part or all of a workload to the cloud, a methodology for selecting that workload needs to be established. How do you move to the cloud? What does the discovery, assessment and planning look like? What workloads make sense? Which cloud model makes sense for each workload? What are the considerations for how to select the right cloud model? And how does that fit in with the overall IT transformation?
May. 29, 2015 12:00 AM EDT Reads: 4,731
17th Cloud Expo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterprises a...
May. 28, 2015 11:15 PM EDT Reads: 2,810
SYS-CON Events announced today that SUSE, a pioneer in open source software, will exhibit at SYS-CON's DevOps Summit 2015 New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. SUSE provides reliable, interoperable Linux, cloud infrastructure and storage solutions that give enterprises greater control and flexibility. More than 20 years of engineering excellence, exceptional service and an unrivaled partner ecosystem power the products and support that help ...
May. 28, 2015 10:30 PM EDT Reads: 989
The release of Kibana 4.x has had an impact on monitoring and other related activities. In this post we’re going to get specific and show you how to add Node.js monitoring to the Kibana 4 server app. Why Node.js? Because Kibana 4 now comes with a little Node.js server app that sits between the Kibana UI and the […]
May. 28, 2015 10:00 PM EDT Reads: 1,241
There’s a lot of discussion around managing outages in production via the likes of DevOps principles and the corresponding software development lifecycles that does enable higher quality output from development, however, one cannot lay all blame for “bugs” and failures at the feet of those responsible for coding and development. As developers incorporate features and benefits of these paradigm shift, there is a learning curve and a point of not-knowing-what-is-not-known. Sometimes, the only way ...
May. 28, 2015 09:00 PM EDT Reads: 1,977
Virtualization is everywhere. Enormous and highly profitable companies have been built on nothing but virtualization. And nowhere has virtualization made more of an impact than in Cloud Computing, the rampant and unprecedented adoption of which has been the direct result of the wide availability of virtualization software and techniques that enabled it. But does the cloud actually require virtualization?
May. 28, 2015 09:00 PM EDT Reads: 2,423
I’ve been thinking a bit about microservices (μServices) recently. My immediate reaction is to think: “Isn’t this just yet another new term for the same stuff, Web Services->SOA->APIs->Microservices?” Followed shortly by the thought, “well yes it is, but there are some important differences/distinguishing factors.” Microservices is an evolutionary paradigm born out of the need for simplicity (i.e., get away from the ESB) and alignment with agile (think DevOps) and scalable (think Containerizati...
May. 28, 2015 07:00 PM EDT Reads: 1,799
Right off the bat, Newman advises that we should "think of microservices as a specific approach for SOA in the same way that XP or Scrum are specific approaches for Agile Software development". These analogies are very interesting because my expectation was that microservices is a pattern. So I might infer that microservices is a set of process techniques as opposed to an architectural approach. Yet in the book, Newman clearly includes some elements of concept model and architecture as well as p...
May. 28, 2015 07:00 PM EDT Reads: 4,017
How can you compare one technology or tool to its competitors? Usually, there is no objective comparison available. So how do you know which is better? Eclipse or IntelliJ IDEA? Java EE or Spring? C# or Java? All you can usually find is a holy war and biased comparisons on vendor sites. But luckily, sometimes, you can find a fair comparison. How does this come to be? By having it co-authored by the stakeholders. The binary repository comparison matrix is one of those rare resources. It is edite...
May. 28, 2015 05:00 PM EDT Reads: 2,160
As the world moves from DevOps to NoOps, application deployment to the cloud ought to become a lot simpler. However, applications have been architected with a much tighter coupling than it needs to be which makes deployment in different environments and migration between them harder. The microservices architecture, which is the basis of many new age distributed systems such as OpenStack, Netflix and so on is at the heart of CloudFoundry – a complete developer-oriented Platform as a Service (PaaS...
May. 28, 2015 05:00 PM EDT Reads: 2,179
T-Mobile has been transforming the wireless industry with its “Uncarrier” initiatives. Today as T-Mobile’s IT organization works to transform itself in a like manner, technical foundations built over the last couple of years are now key to their drive for more Agile delivery practices. In his session at DevOps Summit, Martin Krienke, Sr Development Manager at T-Mobile, will discuss where they started their Continuous Delivery journey, where they are today, and where they are going in an effort ...
May. 28, 2015 04:45 PM EDT Reads: 2,381
There is no question that the cloud is where businesses want to host data. Until recently hypervisor virtualization was the most widely used method in cloud computing. Recently virtual containers have been gaining in popularity, and for good reason. In the debate between virtual machines and containers, the latter have been seen as the new kid on the block – and like other emerging technology have had some initial shortcomings. However, the container space has evolved drastically since coming on...
May. 28, 2015 03:30 PM EDT Reads: 2,301
The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development cycles that produce software that is obsolete at launch. DevOps may be disruptive, but it is essential. The DevOps Summit at Cloud Expo – to be held June 3-5, 2015, at the Javits Center in New York City – will expand the DevOps community, enable a wide...
May. 28, 2015 03:00 PM EDT Reads: 2,895
Cloud Expo, Inc. has announced today that Andi Mann returns to DevOps Summit 2015 as Conference Chair. The 4th International DevOps Summit will take place on June 9-11, 2015, at the Javits Center in New York City. "DevOps is set to be one of the most profound disruptions to hit IT in decades," said Andi Mann. "It is a natural extension of cloud computing, and I have seen both firsthand and in independent research the fantastic results DevOps delivers. So I am excited to help the great team at ...
May. 28, 2015 02:00 PM EDT Reads: 2,457
Container technology is sending shock waves through the world of cloud computing. Heralded as the 'next big thing,' containers provide software owners a consistent way to package their software and dependencies while infrastructure operators benefit from a standard way to deploy and run them. Containers present new challenges for tracking usage due to their dynamic nature. They can also be deployed to bare metal, virtual machines and various cloud platforms. How do software owners track the usag...
May. 28, 2015 01:30 PM EDT Reads: 1,281
Enterprises are fast realizing the importance of integrating SaaS/Cloud applications, API and on-premises data and processes, to unleash hidden value. This webinar explores how managers can use a Microservice-centric approach to aggressively tackle the unexpected new integration challenges posed by proliferation of cloud, mobile, social and big data projects. Industry analyst and SOA expert Jason Bloomberg will strip away the hype from microservices, and clearly identify their advantages and d...
May. 28, 2015 12:30 PM EDT Reads: 2,675
SYS-CON Events announced today that MetraTech, now part of Ericsson, has been named “Silver Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Ericsson is the driving force behind the Networked Society- a world leader in communications infrastructure, software and services. Some 40% of the world’s mobile traffic runs through networks Ericsson has supplied, serving more than 2.5 billion subscribers.
May. 28, 2015 12:00 PM EDT Reads: 2,380