Welcome!

Microservices Expo Authors: Liz McMillan, Pat Romanski, Carmen Gonzalez, Elizabeth White, Jason Bloomberg

Related Topics: Microservices Expo, Java IoT, Linux Containers, Open Source Cloud, @CloudExpo

Microservices Expo: Article

i-Technology in 2012: Five Industry Predictions

"Google Apps for Business will continue to rise strongly in sales and close the year," says Nigel Dunn, Calx Europe

Cloud Computing Journal asks a variety of members of the ecosystem, from CIOs to independent consultants to marketeers, about where the i-Technology industry is headed next...here are their views on what's in store in 2012, starting with Nigel Dunn, Principal at Calx Europe.


Nigel Dunn – Principal, Calx Europe
Calx is a European Business Acceleration Company specialising in working with vendors, service providers and channels in developing and implementing plans for growth in the Cloud market. 

#1: Microsoft will falter in 2012

Microsoft will experience a profits warning in calendar year 2012 as the PC markets continue to decline sharply and their underlying Windows demand drops correspondingly.

#2: AppStores will flourish

BYOD (Bring Your Own Device) will get on the radar of CXOs and corporate security will tighten but it will give rise to 'Corporate Approved AppStores' which will be new, independently presented 'Stores' which corporate can brand but will serve only pre-approved, pre-paid Apps for staff to any smartphone or tablet used by them.

#3: We are entering the era of Aggregation Platform

The rise of the Aggregation Platform – channel players will deploy platforms to aggregate service and software sales to create single, consolidated monthly bills for resellers and end users for Cloud sales. While traditional distributors will lead the way, I predict before 2012 is out there will be at least one major new player in the software and service market to corporations, threatening the status quo for current channels. Candidates could be Amazon or even Google but the player may come from completely left field.

#4: Continuing rise of Google Apps for Business

Google Apps for Business will continue to rise strongly in sales and close the year at nearly at between $500m to even $1bn of sales globally eating strongly into Microsoft Office's market share.

#5: Groupon will fail spectacularly

Groupon will fail spectacularly as its business model fails to deliver any hope of profitability. Google and Amazon will take the lead in this sector and one or other or possibly another player may buy the wreck of Groupon for significantly less than 30% of the recent IPO price.

More Stories By Jeremy Geelan

Jeremy Geelan is Chairman & CEO of the 21st Century Internet Group, Inc. and an Executive Academy Member of the International Academy of Digital Arts & Sciences. Formerly he was President & COO at Cloud Expo, Inc. and Conference Chair of the worldwide Cloud Expo series. He appears regularly at conferences and trade shows, speaking to technology audiences across six continents. You can follow him on twitter: @jg21.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


Microservices Articles
Modern software design has fundamentally changed how we manage applications, causing many to turn to containers as the new virtual machine for resource management. As container adoption grows beyond stateless applications to stateful workloads, the need for persistent storage is foundational - something customers routinely cite as a top pain point. In his session at @DevOpsSummit at 21st Cloud Expo, Bill Borsari, Head of Systems Engineering at Datera, explored how organizations can reap the bene...
"NetApp's vision is how we help organizations manage data - delivering the right data in the right place, in the right time, to the people who need it, and doing it agnostic to what the platform is," explained Josh Atwell, Developer Advocate for NetApp, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
The Jevons Paradox suggests that when technological advances increase efficiency of a resource, it results in an overall increase in consumption. Writing on the increased use of coal as a result of technological improvements, 19th-century economist William Stanley Jevons found that these improvements led to the development of new ways to utilize coal. In his session at 19th Cloud Expo, Mark Thiele, Chief Strategy Officer for Apcera, compared the Jevons Paradox to modern-day enterprise IT, examin...
In his session at 20th Cloud Expo, Mike Johnston, an infrastructure engineer at Supergiant.io, discussed how to use Kubernetes to set up a SaaS infrastructure for your business. Mike Johnston is an infrastructure engineer at Supergiant.io with over 12 years of experience designing, deploying, and maintaining server and workstation infrastructure at all scales. He has experience with brick and mortar data centers as well as cloud providers like Digital Ocean, Amazon Web Services, and Rackspace. H...
Skeuomorphism usually means retaining existing design cues in something new that doesn’t actually need them. However, the concept of skeuomorphism can be thought of as relating more broadly to applying existing patterns to new technologies that, in fact, cry out for new approaches. In his session at DevOps Summit, Gordon Haff, Senior Cloud Strategy Marketing and Evangelism Manager at Red Hat, will discuss why containers should be paired with new architectural practices such as microservices ra...
In his session at 20th Cloud Expo, Scott Davis, CTO of Embotics, discussed how automation can provide the dynamic management required to cost-effectively deliver microservices and container solutions at scale. He also discussed how flexible automation is the key to effectively bridging and seamlessly coordinating both IT and developer needs for component orchestration across disparate clouds – an increasingly important requirement at today’s multi-cloud enterprise.
The Software Defined Data Center (SDDC), which enables organizations to seamlessly run in a hybrid cloud model (public + private cloud), is here to stay. IDC estimates that the software-defined networking market will be valued at $3.7 billion by 2016. Security is a key component and benefit of the SDDC, and offers an opportunity to build security 'from the ground up' and weave it into the environment from day one. In his session at 16th Cloud Expo, Reuven Harrison, CTO and Co-Founder of Tufin, ...
DevOps is often described as a combination of technology and culture. Without both, DevOps isn't complete. However, applying the culture to outdated technology is a recipe for disaster; as response times grow and connections between teams are delayed by technology, the culture will die. A Nutanix Enterprise Cloud has many benefits that provide the needed base for a true DevOps paradigm. In their Day 3 Keynote at 20th Cloud Expo, Chris Brown, a Solutions Marketing Manager at Nutanix, and Mark Lav...
Many organizations are now looking to DevOps maturity models to gauge their DevOps adoption and compare their maturity to their peers. However, as enterprise organizations rush to adopt DevOps, moving past experimentation to embrace it at scale, they are in danger of falling into the trap that they have fallen into time and time again. Unfortunately, we've seen this movie before, and we know how it ends: badly.
TCP (Transmission Control Protocol) is a common and reliable transmission protocol on the Internet. TCP was introduced in the 70s by Stanford University for US Defense to establish connectivity between distributed systems to maintain a backup of defense information. At the time, TCP was introduced to communicate amongst a selected set of devices for a smaller dataset over shorter distances. As the Internet evolved, however, the number of applications and users, and the types of data accessed and...