Welcome!

Microservices Expo Authors: Derek Weeks, Pat Romanski, Olivier Huynh Van, Lori MacVittie, Elizabeth White

News Feed Item

PunchTab Releases iOS SDK, Provides iPhone, iPad Mobile Developers With Tools to Drive Application Awareness and Increase Loyalty

iOS SDK Delivers Customized Loyalty and Reward Programs for Mobile Developers

PALO ALTO, CA -- (Marketwire) -- 10/25/11 -- PunchTab Inc., the world's first instant loyalty and rewards platform allowing bloggers, brands, and businesses to create free social and mobile-enabled loyalty programs, today announced the release of their iOS SDK. The SDK is a free toolkit that provides iPhone and iPad developers with the ability to add customized loyalty and reward programs to any mobile application to help boost consumer awareness, user loyalty and meaningful engagement.

With hundreds of thousands of applications hitting the market every month, the world of mobile development has become a congested, competitive place to carve out success. Generating user awareness and continued use remain critical challenges for organizations that utilize mobile applications to engage with their customers. Developers can now implement PunchTab's loyalty programs on mobile applications, incentivizing users to take desired actions by rewarding them with points, redeemable for discounts, products and prizes.

"Awareness, engagement, and enhanced loyalty are essential components in the success of a mobile app," said PunchTab co-founder Ranjith Kumaran. "With our iOS SDK we can provide iOS developers with the same high-quality, easy-to-use functionality that the PunchTab platform offers to over 3000 blogs, websites and e-commerce sites, reaching more than 7.5 million consumers each month."

"Eighty percent of mobile apps are used only once and then abandoned," said Jeff Haynie, CEO of Appcelerator. "PunchTab is helping solve this problem by creating great loyalty programs for mobile apps. Features such as reward-enabling daily visits will keep users returning to apps again and again." PunchTab's mobile libraries are also being made available for Appcelerator's Titanium platform, reaching over 200,000 active mobile developers.

PunchTab's iOS SDK offers mobile developers a free toolkit with an easy to integrate static library and customizable features to most effectively meet businesses' needs. Developers can easily reward-enable actions for repeat usage, social sharing and more.

For more information on PunchTab's developer kit visit www.punchtab.com/developer or email [email protected]

About PunchTab, Inc.

Founded in January 2011, PunchTab is the world's first instant loyalty and rewards platform allowing bloggers, brands, and businesses to create free social and mobile-enabled loyalty programs in minutes. Through the PunchTab platform, consumers earn points for engaging on websites, in stores, and social sharing sites like Facebook and Twitter, redeemable for discounts and prizes from a customized catalog. Over 3000 publishers are using PunchTab's tightly-integrated rewards program to engage and incentivize over 7.5 million consumers every month, with no development or marketing costs. Web and mobile app developers can now utilize the PunchTab Developer Tools for a tightly integrated solution.

Based in Silicon Valley and led by founders Ranjith Kumaran, co-founder of YouSendIt and Mehdi Ait Oufkir, an early YouSendIt employee and founder of JellyDo.com, a location-based reminder service for Foursquare users, PunchTab is funded by Mohr Davidow Ventures and Embarcadero Ventures. For more information visit www.punchtab.com.

Add to Digg Bookmark with del.icio.us Add to Newsvine

For media inquiries contact:

Robyn Hannah
Email Contact

Andy Kill
Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@MicroservicesExpo Stories
Digitization is driving a fundamental change in society that is transforming the way businesses work with their customers, their supply chains and their people. Digital transformation leverages DevOps best practices, such as Agile Parallel Development, Continuous Delivery and Agile Operations to capitalize on opportunities and create competitive differentiation in the application economy. However, information security has been notably absent from the DevOps movement. Speed doesn’t have to negat...
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform and how we integrate our thinking to solve complicated problems. In his session at 19th Cloud Expo, Craig Sproule, CEO of Metavine, will demonstrate how to move beyond today's coding paradigm ...
Large enterprises today are juggling an enormous variety of network equipment. Business users are asking for specific network throughput guarantees when it comes to their critical applications, legal departments require compliance with mandated regulatory frameworks, and operations are asked to do more with shrinking budgets. All these requirements do not easily align with existing network architectures; hence, network operators are continuously faced with a slew of granular parameter change req...
DevOps at Cloud Expo, taking place Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long dev...
In case you haven’t heard, the new hotness in app architectures is serverless. Mainly restricted to cloud environments (Amazon Lambda, Google Cloud Functions, Microsoft Azure Functions) the general concept is that you don’t have to worry about anything but the small snippets of code (functions) you write to do something when something happens. That’s an event-driven model, by the way, that should be very familiar to anyone who has taken advantage of a programmable proxy to do app or API routing ...
With emerging ideas, innovation, and talents, the lines between DevOps, release engineering, and even security are rapidly blurring. I invite you to sit down for a moment with Principle Consultant, J. Paul Reed, and listen to his take on what the intersection between these once individualized fields entails, and may even foreshadow.
Your business relies on your applications and your employees to stay in business. Whether you develop apps or manage business critical apps that help fuel your business, what happens when users experience sluggish performance? You and all technical teams across the organization – application, network, operations, among others, as well as, those outside the organization, like ISPs and third-party providers – are called in to solve the problem.
SYS-CON Events announced today the Kubernetes and Google Container Engine Workshop, being held November 3, 2016, in conjunction with @DevOpsSummit at 19th Cloud Expo at the Santa Clara Convention Center in Santa Clara, CA. This workshop led by Sebastian Scheele introduces participants to Kubernetes and Google Container Engine (GKE). Through a combination of instructor-led presentations, demonstrations, and hands-on labs, students learn the key concepts and practices for deploying and maintainin...
Using new techniques of information modeling, indexing, and processing, new cloud-based systems can support cloud-based workloads previously not possible for high-throughput insurance, banking, and case-based applications. In his session at 18th Cloud Expo, John Newton, CTO, Founder and Chairman of Alfresco, described how to scale cloud-based content management repositories to store, manage, and retrieve billions of documents and related information with fast and linear scalability. He addres...
Apache Hadoop is a key technology for gaining business insights from your Big Data, but the penetration into enterprises is shockingly low. In fact, Apache Hadoop and Big Data proponents recognize that this technology has not yet achieved its game-changing business potential. In his session at 19th Cloud Expo, John Mertic, director of program management for ODPi at The Linux Foundation, will explain why this is, how we can work together as an open data community to increase adoption, and the i...
While DevOps promises a better and tighter integration among an organization’s development and operation teams and transforms an application life cycle into a continual deployment, Chef and Azure together provides a speedy, cost-effective and highly scalable vehicle for realizing the business values of this transformation. In his session at @DevOpsSummit at 19th Cloud Expo, Yung Chou, a Technology Evangelist at Microsoft, will present a unique opportunity to witness how Chef and Azure work tog...
As applications are promoted from the development environment to the CI or the QA environment and then into the production environment, it is very common for the configuration settings to be changed as the code is promoted. For example, the settings for the database connection pools are typically lower in development environment than the QA/Load Testing environment. The primary reason for the existence of the configuration setting differences is to enhance application performance. However, occas...
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 19th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world and ThingsExpo Silicon Valley Call for Papers is now open.
If you’re responsible for an application that depends on the data or functionality of various IoT endpoints – either sensors or devices – your brand reputation depends on the security, reliability, and compliance of its many integrated parts. If your application fails to deliver the expected business results, your customers and partners won't care if that failure stems from the code you developed or from a component that you integrated. What can you do to ensure that the endpoints work as expect...
SYS-CON Events announced today that Numerex Corp, a leading provider of managed enterprise solutions enabling the Internet of Things (IoT), will exhibit at the 19th International Cloud Expo | @ThingsExpo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Numerex Corp. (NASDAQ:NMRX) is a leading provider of managed enterprise solutions enabling the Internet of Things (IoT). The Company's solutions produce new revenue streams or create operating...
DevOps and microservices are permeating software engineering teams broadly, whether these teams are in pure software shops but happen to run a business, such Uber and Airbnb, or in companies that rely heavily on software to run more traditional business, such as financial firms or high-end manufacturers. Microservices and DevOps have created software development and therefore business speed and agility benefits, but they have also created problems; specifically, they have created software sec...
SYS-CON Events announced today that Tintri Inc., a leading producer of VM-aware storage (VAS) for virtualization and cloud environments, will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Tintri VM-aware storage is the simplest for virtualized applications and cloud. Organizations including GE, Toyota, United Healthcare, NASA and 6 of the Fortune 15 have said “No to LUNs.” With Tintri they mana...
More and more companies are looking to microservices as an architectural pattern for breaking apart applications into more manageable pieces so that agile teams can deliver new features quicker and more effectively. What this pattern has done more than anything to date is spark organizational transformations, setting the foundation for future application development. In practice, however, there are a number of considerations to make that go beyond simply “build, ship, and run,” which changes ho...
Analysis of 25,000 applications reveals 6.8% of packages/components used included known defects. Organizations standardizing on components between 2 - 3 years of age can decrease defect rates substantially. Open source and third-party packages/components live at the heart of high velocity software development organizations. Today, an average of 106 packages/components comprise 80 - 90% of a modern application, yet few organizations have visibility into what components are used where.
Throughout history, various leaders have risen up and tried to unify the world by conquest. Fortunately, none of their plans have succeeded. The world goes on just fine with each country ruling itself; no single ruler is necessary. That’s how it is with the container platform ecosystem, as well. There’s no need for one all-powerful, all-encompassing container platform. Think about any other technology sector out there – there are always multiple solutions in every space. The same goes for conta...