|By PR Newswire||
|October 5, 2011 11:00 AM EDT||
CUPERTINO, Calif., Oct. 5, 2011 /PRNewswire/ -- As part of its annual Insight event for the analyst community, Trend Micro Incorporated (TYO: 4704; TSE: 4704), a global cloud security leader, today unveiled the company's vision for a smarter security model inspired by a changing security landscape now marked by data breaches, and the opportunities and challenges generated by mobile devices, cloud implementations and targeted attacks.
Trend Micro CEO, Eva Chen, outlined her vision of the new model, the core of which centers on a data-centric, anti-hacker framework:
- The security industry is at a crossroads, facing a complicated horizon that covers an escalation of targeted attacks against companies; growth in the use of unsecured personal mobile devices; and cloud implementations where data can be accessed anytime, anywhere. A bolder approach to security is needed within this new environment where users don't know who or what to trust.
- Unlike traditional, perimeter-centric security, which assumed protectable boundaries surround critical data, the new model recognizes the level to which data is exposed and aims to rebuild lost confidence by shifting focus to the data itself.
- Trend Micro plans to build trust within the post-PC landscape where data and devices are exposed and ubiquitous. The new security model puts the spotlight on data by integrating threat and data protection capabilities within a unified framework, ensuring visibility into who is accessing what data, when, where and how.
- This new model updates and adds to the power of the Trend Micro(TM) Smart Protection Network(TM) infrastructure, which correlates data from more than 70 billion daily queries and has protected more than 130 million users since it was first unveiled in 2008. Customers of all sizes will continue to benefit from this real-time, cloud-based protection.
- Under this vision, the company will build upon the cloud-based security of the Smart Protection Network by adding two essential capabilities developed with the underlying principle that data needs to be protected wherever it travels and wherever it resides:
- Smarter threat protection brings the power of Trend Micro's global, cloud-based detection and correlation technologies inside a customer's environment with newly-developed local threat intelligence throughout their network to identify and protect against targeted attacks.
- Smarter data protection enables integrated data protection and contextual awareness throughout the organization to ensure the confidentiality and protection of valuable data across physical, virtual and cloud environments.
- Trend Micro is delivering more adaptive and contextually-aware security that protects the data itself - whether on a device or server; at home or on the road; in physical, virtual or cloud environments -- and provides the intelligent integration and coordination required to manage, control and defend that data in real time.
Benefits for both businesses and consumers
- For businesses, the realization of Trend Micro's vision will mean better, faster threat protection; adaptive security that enables rather than hinders business productivity; and increased efficiency and manageability of their security, which leads to lower TCO. It means they can embrace the opportunities and advantages of cloud computing and consumerization with new confidence.
- For consumers, Trend Micro will be better equipped to protect their digital lives located on computers, smartphones, or smartpads. With security threats becoming more pervasive and cybercriminals targeting consumers on mobile devices or engaging with friends on social networking sites, consumers of all ages need smarter, more complete protection.
During 2012 and beyond, this smarter new security model will be integrated into select Trend Micro security solutions already powered by the Smart Protection Network, serving customers who are especially concerned about their journey into the cloud, the growth of consumerization of IT within their companies, and the spread of targeted attacks. The model will manifest itself across four main Trend Micro cloud solution "pillars" of: data, infrastructure, mobile devices, and applications.
"Stagnation is not an option in an industry where a multi-billion dollar cybercriminal enterprise works relentlessly to steal customers' data - and their trust. We need to continually innovate to stay ahead, and help our customers regain confidence as we deliver better security. Three years ago, Trend Micro led the industry with the Smart Protection Network, which delivered security from the cloud. Now, we are moving even further ahead in the face of advanced, multi-faceted, targeted attacks by leveraging our scalable cloud security advantage and customizing it for the data, infrastructure, devices and applications supporting the cloud journey."
Steve Quane, Chief Product Officer, Trend Micro
"This is a fundamental change in the approach to security for organizations who have relied on a perimeter-based network security model, and for consumers whose digital lives are increasingly mobile. Our new data-centric framework takes into account the changes required to secure data in an accelerating cloud-dominated world."
For the presentation on this vision please visit our media room.
About Trend Micro
Trend Micro Incorporated (TYO: 4704;TSE: 4704), a global cloud security leader, creates a world safe for exchanging digital information with its Internet content security and threat management solutions for businesses and consumers. A pioneer in server security with over 20 years' experience, we deliver top-ranked client, server and cloud-based security that fits our customers' and partners' needs, stops new threats faster, and protects data in physical, virtualized and cloud environments. Powered by the industry-leading Trend Micro(TM) Smart Protection Network(TM) cloud computing security infrastructure, our products and services stop threats where they emerge - from the Internet. They are supported by 1,000+ threat intelligence experts around the globe.
Additional information about Trend Micro Incorporated and the products and services are available at Trend Micro.com. This Trend Micro news release and other announcements are available at http://trendmicro.mediaroom.com/ and as part of an RSS feed at www.trendmicro.com/rss. Or follow our news on Twitter at @TrendMicro.
SOURCE Trend Micro Incorporated
DevOps is a term that comes full of controversy. A lot of people are on the bandwagon, while others are waiting for the term to jump the shark, and eventually go back to business as usual. Regardless of where you are along the specturm of loving or hating the term DevOps, one thing is certain. More and more people are using it to describe a system administrator who uses scripts, or tools like, Chef, Puppet or Ansible, in order to provision infrastructure. There is also usually an expectation of...
Oct. 25, 2016 09:15 AM EDT Reads: 1,734
DevOps is speeding towards the IT world like a freight train and the hype around it is deafening. There is no reason to be afraid of this change as it is the natural reaction to the agile movement that revolutionized development just a few years ago. By definition, DevOps is the natural alignment of IT performance to business profitability. The relevance of this has yet to be quantified but it has been suggested that the route to the CEO’s chair will come from the IT leaders that successfully ma...
Oct. 25, 2016 08:45 AM EDT Reads: 16,496
As we enter the final week before the 19th International Cloud Expo | @ThingsExpo in Santa Clara, CA, it's time for me to reflect on six big topics that will be important during the show. Hybrid Cloud This general-purpose term seems to provide a comfort zone for many enterprise IT managers. It sounds reassuring to be able to work with one of the major public-cloud providers like AWS or Microsoft Azure while still maintaining an on-site presence.
Oct. 25, 2016 08:15 AM EDT Reads: 857
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.
Oct. 25, 2016 07:45 AM EDT Reads: 4,907
This is a no-hype, pragmatic post about why I think you should consider architecting your next project the way SOA and/or microservices suggest. No matter if it’s a greenfield approach or if you’re in dire need of refactoring. Please note: considering still keeps open the option of not taking that approach. After reading this, you will have a better idea about whether building multiple small components instead of a single, large component makes sense for your project. This post assumes that you...
Oct. 25, 2016 06:00 AM EDT Reads: 7,245
As software becomes more and more complex, we, as software developers, have been splitting up our code into smaller and smaller components. This is also true for the environment in which we run our code: going from bare metal, to VMs to the modern-day Cloud Native world of containers, schedulers and microservices. While we have figured out how to run containerized applications in the cloud using schedulers, we've yet to come up with a good solution to bridge the gap between getting your conta...
Oct. 25, 2016 05:30 AM EDT Reads: 1,519
DevOps is being widely accepted (if not fully adopted) as essential in enterprise IT. But as Enterprise DevOps gains maturity, expands scope, and increases velocity, the need for data-driven decisions across teams becomes more acute. DevOps teams in any modern business must wrangle the ‘digital exhaust’ from the delivery toolchain, "pervasive" and "cognitive" computing, APIs and services, mobile devices and applications, the Internet of Things, and now even blockchain. In this power panel at @...
Oct. 25, 2016 05:15 AM EDT Reads: 1,997
DevOps theory promotes a culture of continuous improvement built on collaboration, empowerment, systems thinking, and feedback loops. But how do you collaborate effectively across the traditional silos? How can you make decisions without system-wide visibility? How can you see the whole system when it is spread across teams and locations? How do you close feedback loops across teams and activities delivering complex multi-tier, cloud, container, serverless, and/or API-based services?
Oct. 25, 2016 04:45 AM EDT Reads: 1,091
SYS-CON Events announced today that SoftNet Solutions will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. SoftNet Solutions specializes in Enterprise Solutions for Hadoop and Big Data. It offers customers the most open, robust, and value-conscious portfolio of solutions, services, and tools for the shortest route to success with Big Data. The unique differentiator is the ability to architect and ...
Oct. 25, 2016 04:00 AM EDT Reads: 968
Today every business relies on software to drive the innovation necessary for a competitive edge in the Application Economy. This is why collaboration between development and operations, or DevOps, has become IT’s number one priority. Whether you are in Dev or Ops, understanding how to implement a DevOps strategy can deliver faster development cycles, improved software quality, reduced deployment times and overall better experiences for your customers.
Oct. 25, 2016 03:30 AM EDT Reads: 920
Without lifecycle traceability and visibility across the tool chain, stakeholders from Planning-to-Ops have limited insight and answers to who, what, when, why and how across the DevOps lifecycle. This impacts the ability to deliver high quality software at the needed velocity to drive positive business outcomes. In his session at @DevOpsSummit 19th Cloud Expo, Eric Robertson, General Manager at CollabNet, will show how customers are able to achieve a level of transparency that enables everyon...
Oct. 25, 2016 03:30 AM EDT Reads: 1,308
At its core DevOps is all about collaboration. The lines of communication must be opened and it takes some effort to ensure that they stay that way. It’s easy to pay lip service to trends and talk about implementing new methodologies, but without action, real benefits cannot be realized. Success requires planning, advocates empowered to effect change, and, of course, the right tooling. To bring about a cultural shift it’s important to share challenges. In simple terms, ensuring that everyone k...
Oct. 25, 2016 02:15 AM EDT Reads: 12,656
What do dependency resolution, situational awareness, and superheroes have in common? Meet Chris Corriere, a DevOps/Software Engineer at Autotrader, speaking on creative ways to maximize usage of all of the above. Mark Miller, Community Advocate and senior storyteller at Sonatype, caught up with Chris to learn more about what his team is up to.
Oct. 25, 2016 02:00 AM EDT Reads: 1,866
@DevOpsSummit has been named the ‘Top DevOps Influencer' by iTrend. iTrend processes millions of conversations, tweets, interactions, news articles, press releases, blog posts - and extract meaning form them and analyzes mobile and desktop software platforms used to communicate, various metadata (such as geo location), and automation tools. In overall placement, @DevOpsSummit ranked as the number one ‘DevOps Influencer' followed by @CloudExpo at third, and @MicroservicesE at 24th.
Oct. 25, 2016 01:15 AM EDT Reads: 4,043
SYS-CON Events announced today that Super Micro Computer, Inc., a global leader in Embedded and IoT solutions, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 7-9, 2017, at the Javits Center in New York City, NY. Supermicro (NASDAQ: SMCI), the leading innovator in high-performance, high-efficiency server technology, is a premier provider of advanced server Building Block Solutions® for Data Center, Cloud Computing, Enterprise IT, Hadoop/Big Data, HPC and ...
Oct. 25, 2016 01:15 AM EDT Reads: 3,620
JetBlue Airways uses virtual environments to reduce software development costs, centralize performance testing, and create a climate for continuous integration and real-time monitoring of mobile applications. The next BriefingsDirect Voice of the Customer performance engineering case study discussion examines how JetBlue Airways in New York uses virtual environments to reduce software development costs, centralize performance testing, and create a climate for continuous integration and real-tim...
Oct. 25, 2016 12:45 AM EDT Reads: 1,304
Without lifecycle traceability and visibility across the tool chain, stakeholders from Planning-to-Ops have limited insight and answers to who, what, when, why and how across the DevOps lifecycle. This impacts the ability to deliver high quality software at the needed velocity to drive positive business outcomes. In his general session at @DevOpsSummit at 19th Cloud Expo, Eric Robertson, General Manager at CollabNet, will discuss how customers are able to achieve a level of transparency that e...
Oct. 25, 2016 12:30 AM EDT Reads: 956
So you think you are a DevOps warrior, huh? Put your money (not really, it’s free) where your metrics are and prove it by taking The Ultimate DevOps Geek Quiz Challenge, sponsored by DevOps Summit. Battle through the set of tough questions created by industry thought leaders to earn your bragging rights and win some cool prizes.
Oct. 25, 2016 12:00 AM EDT Reads: 4,087
SYS-CON Events announced today that LeaseWeb USA, a cloud Infrastructure-as-a-Service (IaaS) provider, will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. LeaseWeb is one of the world's largest hosting brands. The company helps customers define, develop and deploy IT infrastructure tailored to their exact business needs, by combining various kinds cloud solutions.
Oct. 24, 2016 11:15 PM EDT Reads: 3,862
“Being able to take needless work out of the system is more important than being able to put more work into the system.” This is one of my favorite quotes from Gene Kim’s book, The Phoenix Project, and it plays directly into why we're announcing the DevOps Express initiative today. Tracing the Steps. For years now, I have witnessed needless work being performed across the DevOps industry. No, not within our clients DevOps and continuous delivery practices. I have seen it in the buyer’s journe...
Oct. 24, 2016 11:00 PM EDT Reads: 1,335