Welcome!

SOA & WOA Authors: Jayaram Krishnaswamy, Carmen Gonzalez, Andrew Phillips, Sergio Varga, Liz McMillan

Related Topics: Cloud Expo, SOA & WOA, Virtualization

Cloud Expo: Blog Feed Post

Virtual Strategy - Virtually Right

With a private cloud strategy and dynamic data center you can quickly respond to rapid business fluctuations

With a private cloud strategy and dynamic data center you can quickly respond to rapid business fluctuations. But how do you get there?

This post was originaly published as thanksgiving weekend special at virtual-strategy.com.
In the article I discussed some approaches for building a dynamic data center that not only addresses complexity and reduces cost, but also accelerates business response time, to ensure that organization realizes the true promise of cloud computing, business agility and customer responsiveness.

Cloud computing presents an appealing model for offering and managing IT services through shared and often virtualized infrastructure. It’s great for new business start-ups who don’t want the risk of a large on-premise technology investment, or organizations who can’t easily predict what the future demand will be for their services. But for most of us with existing infrastructure and resources, the picture is very different. We want to capitalize on the benefits of the cloud ― on demand, low risk, affordable computing ― but we’ve spent years investing in rooms stacked high with hardware and software to run our daily mission critical jobs and services.

So how do organizations in this situation make the shift from straight-forward server consolidation to a dynamic, self-service virtualized data center? How do they reach the peak of standardized IT service delivery and agility that is in step with the needs of the business? Many virtualization deployments stall as organizations stop to deal with challenges like added complexity, staffing requirements, SLA management, or departmental politics. This “VM stall” tends to coincide with different stages in the virtualization maturity lifecycle, such as the transition from tier 2/3 server consolidation to mission-critical tier 1 applications, and from basic provisioning automation to a private/hybrid cloud approach.

The virtualization maturity lifecycle
The simple answer is to take it step-by-step, learning as you go, building maturity at every step. This will earn you the skills, knowledge, and experience needed to progress from an entry-level virtualization project to a mature dynamic data center and private cloud strategy.

It’s called the virtualization maturity lifecycle, and it builds in four steps. Just like pilots start their training on small planes (going full cycle from take-off to landing) before they move onto large commercial jets, it is advisable for organizations to implement these virtualization maturity steps iteratively. For example, start a full maturity cycle on test and development servers before moving to mission critical servers and applications.
Start easy, by consolidating servers, to increase utilization and reduce your current carbon footprint. To ensure deep insight and continuity in support of the migration from physical to virtual, you might want to leverage image backup and physical-to-virtual restore tools that allow you to move your physical IBM, Dell and HP images directly to ready to run VM images for VMware, Sun, Citrix and Microsoft.

The next step involves optimizing the infrastructure. Apart from maintaining consistency, efficiency, and compliance across the virtual resources (which is proving fast to be even more complex in virtual than in physical environments), we analyze, monitor, (re-)distribute and tune our applications and services.

While optimizing, we also discover and document the rules we will automate in the next phase. Rules about which applications best fit together, what areas are suitable for self service and which type of services are most important. As you can imagine the answers to this last question will be very different for a nuclear plant (safety first) compared to an online video rental service (customers first), which it is why it is such an important step. If you skip this stage and go straight into automation, you’ll likely end up in the same situation that you’re in today, just automated.

A successful cloud strategy is all about agility and flexibility, and the next step in the virtualization maturity lifecycle helps take care of automation and the orchestration of your (now) virtual services. You can empower users to help themselves ― industrialize processes ― without calling IT for every service request. Automation has many advantages here. It is the catalyst to standardize your virtual infrastructure, integrate and orchestrate processes across IT silos, and accelerate the provisioning of virtual cloud services. Once the industrialized provisioning process is live, automation technologies can then also be used to monitor demand volumes, utilization levels and application response times and to assist root-cause analytics to help isolate and remediate virtual environment issues.

The final stage is the centerpiece of a cloud strategy, a position which allows you to manage the definition, demand, and deployment of IT services: the dynamic data center. Your now agile infrastructure, delivered from a secure, highly available data center, enables you to quickly respond to rapid business fluctuations. To reach a dynamic data center, you need to automate the entire process of service delivery from request to fulfilment. This includes centralized service requests, automating the approval process so that department heads can quickly approve or reject requests, a standard and repeatable provisioning process, and standard configurations.

This goes much further than the traditional dream of a “lights out” data center, which basically was a static conveyor belt-like factory where all labor was automated away. The dynamic data center is like a modern car factory, where robots perform almost all tasks, but in ever changing sequences and configurations, guided by supply-chain-lead orchestration.

The new normal
As we all know, technology changes fast. This advancement in technology is creating a “new normal” where relationships with customers are increasingly in a digital form and technology is no longer an enabler or accelerator of the business― it has become the business.

This is a theme picked up by Peter Hinssen, one of Europe's thought leaders on the impact of technology on our society. He evangelizes this new normal, arguing that in a digital world there will be new rules that define what is acceptable for IT, including zero tolerance for digital failure, an era of “good enough” functionality (60% functionality in six weeks rather than 90% in six months), and the need to move your architectures―including your new cloud architecture―from “built to last” to “designed to change”.
The lifecycle approach described earlier may be just what you need to help align your IT organization to what Hinssen calls the new normal. First you determine where opportunities exist for consolidation and rationalization across your physical and virtual environments ― assessing what you have in your data center environment and establish a baseline for making decisions that take you to the next stage. Next, to achieve agility, you have to automate the provisioning and de-provisioning of virtualized resources, including essential elements, such as identities, and other management policies such as access rights.

The next step in delivering an on-time, risk-free (zero failure) cloud computing strategy is service assurance. You need to manage IT service quality and delivery based on business impact and priority — top-to-bottom and end-to-end. That includes, for example, delivering a superior online end-user experience with low-overhead application performance management, and end-to-end visibility into traffic flows and device performance. The new normal also needs to be secure. IT security management technologies must be applied against current regulations and end-user needs, which enable the virtual layer to be more secure.

All these factors combined ultimately lead to agile IT service delivery. With agility, you can build and optimize scalable, reliable resources and entire applications quickly. By embarking on the virtualization maturity roadmap, you can move closer to a dynamic data center and successful cloud strategy.

Any shortcuts?
This evolutionary approach may sound very procedural (and safe). You may also be thinking, is this the only way? What if I need it now?  Is there no revolutionary approach to help me get straight to a private cloud much more quickly? Just like developing countries, which have skipped the wired POTS phone system and moved directly to a 100% wireless infrastructure, a revolutionary approach does exist. The secret lies in the fact that – in addition to the application itself - the infrastructure required to deploy an application can be virtualized – load balancers, firewalls, NAS gateways, monitoring tools, etc.  This entire entity – the application and the required infrastructure it needs to be successfully deployed – can then be managed as a single object. Want to deploy a copy of the application? Simply load the object and all of the associated virtual appliances are automatically loaded, networked, secured and made ready.  This is called an application-centric cloud.

With traditional virtualization, the servers are the parts that are virtualized, but afterward, these virtual servers, networks, routers, load balancers and more, still need to be managed and configured to work with the other parts of the data center, a task as complex and daunting as it was before. This is infrastructure-centric cloud.  With full application-centric clouds, the whole business service (with all its involved components) is virtualized becoming a virtual service (instead of a bunch of virtual servers) which reduces the complexity of managing these services significantly.

As a result, application-centric clouds can now model, configure, deploy and manage complex, composite applications as if they were a single object. This enables operators to use a visual model of an application and the required infrastructure, and to store that model in the integrated repository.  Users or customers can then pull that model out of the repository, reuse it and deploy it to any data center around the world with the click of a button.  Interestingly, users deploy these services to a private cloud, or to an MSP, depending on who happens to offer the best conditions at that moment.  Sound too futuristic?  Far from it.  Several innovative service providers, like DNS Europe, Radix Technologies, and ScaleUp, are already doing exactly this on a daily basis.

For many enterprises, governments and service provider organizations, the mission for IT today is no longer just about keeping the infrastructure running. It’s about the critical need to quickly create new services and revenue streams and improve the competitive position of their organization.
Some parts of your organization may not have time to evolve into a private cloud. For them, taking the revolutionary (or green field) approach may be best, while for other existing revenue streams, an evolutionary approach, ensuring investment protection, may be best.  In the end, customers will be able to choose the approach that best fits the task at hand, finding the right mix of both evolutionary and revolutionary to meet their individual needs.

Read the original blog entry...

More Stories By Gregor Petri

Gregor Petri is a regular expert or keynote speaker at industry events throughout Europe and wrote the cloud primer “Shedding Light on Cloud Computing”. He was also a columnist at ITSM Portal, contributing author to the Dutch “Over Cloud Computing” book, member of the Computable expert panel and his LeanITmanager blog is syndicated across many sites worldwide. Gregor was named by Cloud Computing Journal as one of The Top 100 Bloggers on Cloud Computing.

Follow him on Twitter @GregorPetri or read his blog at blog.gregorpetri.com

@ThingsExpo Stories
The Internet of Things is not new. Historically, smart businesses have used its basic concept of leveraging data to drive better decision making and have capitalized on those insights to realize additional revenue opportunities. So, what has changed to make the Internet of Things one of the hottest topics in tech? In his session at @ThingsExpo, Chris Gray, Director, Embedded and Internet of Things, discussed the underlying factors that are driving the economics of intelligent systems. Discover how hardware commoditization, the ubiquitous nature of connectivity, and the emergence of Big Data a...
"BSQUARE is in the business of selling software solutions for smart connected devices. It's obvious that IoT has moved from being a technology to being a fundamental part of business, and in the last 18 months people have said let's figure out how to do it and let's put some focus on it, " explained Dave Wagstaff, VP & Chief Architect, at BSQUARE Corporation, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The major cloud platforms defy a simple, side-by-side analysis. Each of the major IaaS public-cloud platforms offers their own unique strengths and functionality. Options for on-site private cloud are diverse as well, and must be designed and deployed while taking existing legacy architecture and infrastructure into account. Then the reality is that most enterprises are embarking on a hybrid cloud strategy and programs. In this Power Panel at 15th Cloud Expo (http://www.CloudComputingExpo.com), moderated by Ashar Baig, Research Director, Cloud, at Gigaom Research, Nate Gordon, Director of T...
SYS-CON Events announced today that IDenticard will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. IDenticard™ is the security division of Brady Corp (NYSE: BRC), a $1.5 billion manufacturer of identification products. We have small-company values with the strength and stability of a major corporation. IDenticard offers local sales, support and service to our customers across the United States and Canada. Our partner network encompasses some 300 of the world's leading systems integrators and security s...
SYS-CON Events announced today that Windstream, a leading provider of advanced network and cloud communications, has been named “Silver Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Windstream (Nasdaq: WIN), a FORTUNE 500 and S&P 500 company, is a leading provider of advanced network communications, including cloud computing and managed services, to businesses nationwide. The company also offers broadband, phone and digital TV services to consumers primarily in rural areas.

ARMONK, N.Y., Nov. 20, 2014 /PRNewswire/ --  IBM (NYSE: IBM) today announced that it is bringing a greater level of control, security and flexibility to cloud-based application development and delivery with a single-tenant version of Bluemix, IBM's platform-as-a-service. The new platform enables developers to build ap...

The BPM world is going through some evolution or changes where traditional business process management solutions really have nowhere to go in terms of development of the road map. In this demo at 15th Cloud Expo, Kyle Hansen, Director of Professional Services at AgilePoint, shows AgilePoint’s unique approach to dealing with this market circumstance by developing a rapid application composition or development framework.
“In the past year we've seen a lot of stabilization of WebRTC. You can now use it in production with a far greater degree of certainty. A lot of the real developments in the past year have been in things like the data channel, which will enable a whole new type of application," explained Peter Dunkley, Technical Director at Acision, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
DevOps Summit 2015 New York, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that it is now accepting Keynote Proposals. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development cycles that produce software that is obsolete at launch. DevOps may be disruptive, but it is essential.
"People are a lot more knowledgeable about APIs now. There are two types of people who work with APIs - IT people who want to use APIs for something internal and the product managers who want to do something outside APIs for people to connect to them," explained Roberto Medrano, Executive Vice President at SOA Software, in this SYS-CON.tv interview at Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Nigeria has the largest economy in Africa, at more than US$500 billion, and ranks 23rd in the world. A recent re-evaluation of Nigeria's true economic size doubled the previous estimate, and brought it well ahead of South Africa, which is a member (unlike Nigeria) of the G20 club for political as well as economic reasons. Nigeria's economy can be said to be quite diverse from one point of view, but heavily dependent on oil and gas at the same time. Oil and natural gas account for about 15% of Nigera's overall economy, but traditionally represent more than 90% of the country's exports and as...
The Internet of Things is a misnomer. That implies that everything is on the Internet, and that simply should not be - especially for things that are blurring the line between medical devices that stimulate like a pacemaker and quantified self-sensors like a pedometer or pulse tracker. The mesh of things that we manage must be segmented into zones of trust for sensing data, transmitting data, receiving command and control administrative changes, and peer-to-peer mesh messaging. In his session at @ThingsExpo, Ryan Bagnulo, Solution Architect / Software Engineer at SOA Software, focused on desi...
"At our booth we are showing how to provide trust in the Internet of Things. Trust is where everything starts to become secure and trustworthy. Now with the scaling of the Internet of Things it becomes an interesting question – I've heard numbers from 200 billion devices next year up to a trillion in the next 10 to 15 years," explained Johannes Lintzen, Vice President of Sales at Utimaco, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
"For over 25 years we have been working with a lot of enterprise customers and we have seen how companies create applications. And now that we have moved to cloud computing, mobile, social and the Internet of Things, we see that the market needs a new way of creating applications," stated Jesse Shiah, CEO, President and Co-Founder of AgilePoint Inc., in this SYS-CON.tv interview at 15th Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that Gridstore™, the leader in hyper-converged infrastructure purpose-built to optimize Microsoft workloads, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Gridstore™ is the leader in hyper-converged infrastructure purpose-built for Microsoft workloads and designed to accelerate applications in virtualized environments. Gridstore’s hyper-converged infrastructure is the industry’s first all flash version of HyperConverged Appliances that include both compute and storag...
Today’s enterprise is being driven by disruptive competitive and human capital requirements to provide enterprise application access through not only desktops, but also mobile devices. To retrofit existing programs across all these devices using traditional programming methods is very costly and time consuming – often prohibitively so. In his session at @ThingsExpo, Jesse Shiah, CEO, President, and Co-Founder of AgilePoint Inc., discussed how you can create applications that run on all mobile devices as well as laptops and desktops using a visual drag-and-drop application – and eForms-buildi...
We certainly live in interesting technological times. And no more interesting than the current competing IoT standards for connectivity. Various standards bodies, approaches, and ecosystems are vying for mindshare and positioning for a competitive edge. It is clear that when the dust settles, we will have new protocols, evolved protocols, that will change the way we interact with devices and infrastructure. We will also have evolved web protocols, like HTTP/2, that will be changing the very core of our infrastructures. At the same time, we have old approaches made new again like micro-services...
Code Halos - aka "digital fingerprints" - are the key organizing principle to understand a) how dumb things become smart and b) how to monetize this dynamic. In his session at @ThingsExpo, Robert Brown, AVP, Center for the Future of Work at Cognizant Technology Solutions, outlined research, analysis and recommendations from his recently published book on this phenomena on the way leading edge organizations like GE and Disney are unlocking the Internet of Things opportunity and what steps your organization should be taking to position itself for the next platform of digital competition.
The 3rd International Internet of @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that its Call for Papers is now open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect at GE, and Ibrahim Gokcen, who leads GE's advanced IoT analytics, focused on the Internet of Things / Industrial Internet and how to make it operational for business end-users. Learn about the challenges posed by machine and sensor data and how to marry it with enterprise data. They also discussed the tips and tricks to provide the Industrial Internet as an end-user consumable service using Big Data Analytics and Industrial Cloud.